I have never seen this as anything remotely related to me. There's a big supermarket chain (the biggest in my country) that for a long time had a tendency to cancel every product that I really liked. Or at least make it harder to buy.

Since I was young, I always loved spicy vegetable sandwich spread, but for many years I thought it had been discontinued, because this giant chain sold all the other flavours, but not my favourite. Until I discovered it at a different chain, and became aware of their betrayal. Then they introduced their home brand organic vanilla ice cream which I loved, so they quickly discontinued it. They did have same home brand organic chocolate ice cream which tasted far better than home brand ice cream has any reason to (it reminded me more of Australian), so a bit later they discontinued that too. A popular A-brand desert had a lemon-variety with a particularly addictive taste, and while they didn't discontinue it entirely, they did stop selling it online and in most of their supermarkets (only the very largest still had it).

But none of that has anything to do with me; it's just the supermarket chain that clearly has some grudge against me.

Good news: they recently started stocking my favourite sandwich spread flavour again.