CF is the only company I have ever seen that can have an outage and get pages of praise for it. I don't have any (current) use for CloudFlare's products but I would love to see the culture that makes them praiseworthy spread to other companies.
I think a lot of companies don't realize the whole "Acknowledging our problems in public" thing CF got going for it is a positive. Lots of companies don't want to publish public post-mortems as they think it'll make them look weak rather than showing that they care about transparency in the face of failures/downtimes.
Nerds in the executive office (CEO & CTO, etc). People just like us.