Not sure you can 'change the world', without a unified group of people with some shared faith or belief.
The reality of it is there are a lot of extremely well paid people across the US that wear the emotions on their sleeves and take everything as a slight these days. This is the course correction, you're going to see it more and more.
Just as extremists have been saying about social media if you don't like it, go build your own.
Nope, the word cult has a definition.