The difference with these people is incredible lack of brain fog. Everything is utterly clear for them. If you're a 10xer then this post characterizes the difference between you and others. It's not that other people are stupider, but there's a sort of brain fog that prevents people from seeing a solution. We sort of have to wander through a fog and look things up to arrive at a solution.
What you will find is that this brain fog is independent of creativity. There are many 10xers who aren't that creative.