Capitalism usually means a small owning class and a large working class, which is the hierarchy. It doesn't actually require a pyramid scheme system of recruitment, you could just have an enforcer class that beats the workers into hopeless submission and consumption. The way it works now though is that workers at every level are led to believe they can rise up the pyramid. This is a good complement to the raw violence which is still there: this belief reduces enforcement costs, encourages consumption, and allows for some necessary meritocratic elevation to the educated technical/bureaucratic class.