Americans are poorly served by their grocery stores
economist.com
economist.com
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Early on I simply read comments if a site was blocked, then went to archives, and now i'm finding myself paying for sites I appreciate. I feel like this is an eventual outcome for many, but getting users to consume "long form" media is the trick. If it weren't for these free peaks at the content, I would never have come around to paying for it.
Then every publisher that is a member of the subscription service gets an amount of money proportionate to the number of subscribers that read their articles.
Seems so obvious to me but maybe there’s a reason why it wouldn’t (or hasn’t) worked.
We had an IGA in the small town I grew up in. The fresh food options there were borderline Soviet. We went to a butcher to get our meat when we didn't have meat from hunting.
We got produce direct from growers, at various markets and from our garden. I would get strawberries once a year when they were plentiful enough to be affordable in a pallete from a local bulk market.
Baked goods were what you got from home, otherwise you could have generic branded spongelike bread loaf.
American supermarkets blow my mind. I can get strawberries, blackberries and blueberries year round. There is a butcher in the store selling fresh high quality meats. There is a bakery producing French roundloaves, donuts and cookies, most produced in the last 24-48 hours.
It's incredible. And yet, when I unload my cart of fresh produce, meats, cheeses and baked goods it doesn't look like the carts around mine. They are full of canned foods, frozen foods, boxed foods, etc. I'm not judging. You can't beat a frozen pizza for satisfaction/effort, especially when you weren't expecting to feed anyone. But I can never get over the variety in my local produce section.
When I see people share "fast" recipes on YouTube they involve jarred sauces, spaghettiOs and raisins. (Fuck raisins.) You can make a great meal fast with few ingredients. If you take the time to have brown sauce or demi glace on hand.
Even with the aid of the supermarket and all it can provide, good food takes time. And that requires sacrifice. One parent has to come home after 8 hours working and cook. The kids can't do extracurriculars every week of the night. If you want to enjoy food culture, both cars have to be in the driveway a couple nights a week. And IMO that's why class and America's work culture have a lot more to do with our poor food culture than our grocery stores.
They’re garbage grapes. And they often add sugar, directly or indirectly. Dried wine grapes are delicious.
If you add raisins to a salad for example they'll just collect at the bottom; Hope you like finishing your salad with a spoonful of dried fruit covered in ranch dressing.
There’s apparently a variation of fried rice that uses raisins as an ingredient. It doesn’t really taste like anything else that would normally go in one.
Same with grapes, but from what I understand raisins are worse for a reason that is not currently understood.
Apples also are better because supermarkets have the ability to harvest from a large geography whereas small markets only provided provincially available varieties like red delicious.
Most metropolitan supermarkets can provide air chilled chicken which has never been frozen.
But in contrast, no steak will surpass what you can get in Montana from a rancher raising grass fed beef.
I live near several supermarkets now and they have literally everything, all the time. But it's like you said, it takes time to cook good food. In addition, when you grow up having so much access to quick meals (including restaurant options), you grow up never learning how to actually cook and I think it takes you a lot longer than it would have otherwise. It seems to me nobody knows how to cook anymore because it's barely necessary.
I assumed everyone did this, until I found out most of my friends did not eat dinner together with family. My shock at this was immense.
I wonder if Thanksgiving dinners are equally so contentious as they are cherished because of how rare family dinners have become. People aren’t just used to being stuck together with family at home at one table like that anymore.
I think it has more to do with extended family whom you don’t ordinarily see; from the stories I’ve heard, there’s usually one obnoxious uncle who picks stupid arguments or someone like that.
It’s honestly the most important thing you can do as a parent. Let’s you know about your kids lives, share in the ritual, and generally bond.
I ask because most of the dinners I missed growing up were due to sports.
I plan on having dinner together as many nights as possible when I start a family, but not to the extent of disallowing extracurriculars. But I also think that I would discourage my kids from being so involved elsewhere that we can’t have dinner together as a family a couple times a week.
My beef with US supermarkets the only time I went there is how poor is the quality to price ratio is particularly for vegetables. Generally speaking you could shift every thing one price band compared to France.
In the US extracurricular sports and music tend to be after school 3-7pm range.
Families eating dinner together was the norm, and this was not a rich area.
Today this is probably less the case, the past 25 years have not been kind to the area. Loss of opportunity and rampant meth abuse has caused a lot of issues.
I don't view meth as the source, but a symptom of the economic situation(hopelessness), which then causes further socioeconomic decline in the pursuit of more drugs.
Drug addiction, for many, is trying to fill a hole. That hole could be poor choices leading to a bad situation, absent or abusive childhood relationships, a self esteem model that has been largely destroyed by the culture that person lives in, a lack of role models, many things. They can be internal issues that the individual is primarily responsible for, or external issues that are the result of being dealt a bad hand in life. Most likely a mix.
The bread here in SF is horrid and that includes that massively over rated Tartine, not to mention how bad the baked products are at most supermarkets. They're shovelware baked goods. The produce selection is 1/3rd what it is in France and much of it is tasteless compared to the good stuff you'd find in Japan or France. There's 1/6th the selection of cheese. !/10th the selection of pâté. But hey, we get fresh tortillas so you win some you lose some. Even the milk here is off. Our beer selection is 1/50th of Belgium and zero of the sweet ones. Our cider selection is 1/5th of the UK's.
It's all relative. If you were at a 1 and entered a 5 then it seems like a huge step up. But if you then experienced a 10, that 5 no longer seems so great.
The consensus has been that the quality and diversity of fresh foods in the US these days is frequently superior in many categories at the median, though notably worse in others. The paucity of good produce is noticeable everywhere, for example, a fraction of what is available in (my case) Seattle. Meat quality in the US has always been relatively excellent, though depending on what part of the US you live not always diverse. European butter is superior on average, but cheese shops have a similar range in big cities. Seafood in Europe is excellent along the coast, better than the US outside of a handful of fishery adjacent cities, but often poorer than the US once you move inland. The bread is indistinguishable for the most part.
Processed and cured meat products is still an area where available European products are unambiguously ahead of what is commonly available in the US. The US has improved a lot in this regard but it hasn't caught up yet.
Some of these are arguable of course. The one consistent thing everyone notices is the limited diversity and availability of fresh vegetables in Europe, and beef quality, but that is a pretty natural consequence of geography. All of which should be separated from the cuisine produced with said fresh ingredients.
The average produce, meat, cured meat, and seafood in the western EU is vastly superior to the average available in the USA.
Bread is especially disgusting in the US compared to EU.
Hence why I referenced the median. It wouldn't make sense to cherry-pick a US city like Seattle, which has amazing ingredient quality and diversity that few cities can compete with, and generalize it to the entire US. I've lived a lot of places and recognize the variance. The ingredient quality isn't even consistent within single European countries, having surprisingly high variance over -- by American standards -- relatively small geographic areas.
If you compare blue collar city against blue collar city, the US is definitely competitive in my experience. I think many people have an outdated view of the food available in flyover country. I split my time between Western Europe and the US, and get around both. I am having a difficult time finding these "vastly superior" ingredients in Europe that you speak of.
The quality of supermarket meat in your average Tesco, or Asda ranges from acceptable to good. The quality in a Target or Walmart ranges from very very poor to good in my experience. As a textbook example the fabled wooded chicken breast is for the most part not a problem here, but was something I experienced on more than one occasion during my last month long trip to SF.
But, "Bread is indistinguishable"? WAT? Really? I guess we have different tastes. Other than some sourdough there is no bread I've had that I like in SF. That definitely varies by country in Europe. Hard to find good bread in Germany and some of those northern countries have their interesting breads that are an acquired taste I have yet to acquire.
My impression of fish in SF, LA, Seattle, NYC, Baltimore, is it's not close to France and Japan. The selection is small, the quality mediocre. Maybe like cheese there's some speciality shops I'm forgetting.
This sounds like a wild claim to me - the Germans must be the most passionate people about bread that I've ever met. Every time I talk to Germans who've lived abroad, they bring up the poor quality of bread that they experienced. Sometimes just a visit will do - Germans who've visited the US usually have a horror story or two about the sweet brioche-like loaves. Our neighbours visited recently and it must have been the second or third thing they mentioned about their visit...
Well, that can o ly be because our bakers are opening shop in the UK and tge US then. Arguably bread quality decreased considerably in Germany so. Mostly due to the fact that big chains dominate the bakery market. Same goes for local butcher shops. German bread still beats, say, Italian bread on average. And don't get me started on what passes as bread in the UK or Scandinavia, even if those countries improved a lot.
Must be a different Germany in a different Universe..
Back in Germany anybody who (realy) cares about bread wouldn't even think about buying those mass-baked chemicals from the stores. For bread you go to a craft bakery which you can find everywhere - if you don't just look for around the neighborhood of the big Supermarkets.
And in those magical craft bakeries you'll find it hard not to buy anything at once, but at least a good dark, handmade in the night before, bread.
I've been around quite a bit, it's hard to find something comparable to a German or Central European dark bread enywhere else.
Of course German bread has a thick crispy crust. If anything it's the Anglo box shaped bread which is soft and doesn't have a proper crust.
As others have said that's the most hilarious claim I've read in a long time. Unless you like "toast bread", i.e. white, sliced bread in plastic bags that typically taste like card board, Germany is probably the place with the widest variety of bread types and with the people who feel the most strongly about bread. Also if you search for high quality bread in any other country, you almost always find that the bakery is run by some German immigrant (my experience in NZ, OZ, Sweden).
I wouldn't have to go out of my way to find good cheese in many parts of the US. It isn't the 1980s, the median availability is similar to the median availability in most of Europe, here in 2022. You seem to be fencing with stereotypes instead of reality. I don't have a dog in this fight but (1) I spend a lot of time, and have spent a lot of time, all over the world and (2) I eat absolutely everything everywhere and in particular investigate their food markets. I'm not guessing about what is and isn't available to the average person in various places, I actually shop in those markets.
Every place has their local specialties, and some places in Europe really do go above and beyond, like northern Spain. But the quality and availability has radically converged in my lifetime for everyone. Americans are not benighted or some such, their markets are quite good this days. The fact that ordinary suburban US supermarkets routinely carry hundreds of cheeses from all over the world is quite a change from decades ago. The actual cheese shops just specialize in obscure cheeses that minimally intersect with the ones the supermarkets carry.
All that aside, Americans have amazing produce. That and beef are two things they do exceptionally well by any standard. I've never been able to get anything comparable in Europe.
Sorry for the bluntness, but you lost me at this part. I lived in the US for a long time and traveled to Europe often. I could never get bread as good in US, even at the new fancy bakeries that keep popping up. The one-euro baguette (or tradition) from any random boulangerie is way better that any four-dollar baguette I found in the US. Is it the water, the flour, the technique? I think I've seen this question being asked, but not sure there is a good answer.
Anyway, I am now in France and not much has changed. Food (stuff that you find easily in a supermarket or corner shop) is still way better than similar stuff in US. And costwise, compared to the part of the US where we lived (northern NJ) almost everything is cheaper.
You clearly haven't been to Berkeley Bowl (not very far from SF...). Or Monterey Market (also in Berkeley).
> There's 1/6th the selection of cheese.
Strangely, also in Berkeley, https://cheeseboardcollective.coop/bakery-cheese/cheese-shop... - it's been Covided alas, but the photo there should give you an idea.
But some of your items, especially the pâté are definitely in the category of "Why isn't this just like at home?", which you really shouldn't use as a measure of quality.
The creation of a free trade zone for agriculture from the Arctic to the Antarctic along the American side of the Pacific Rim is a significant contributor. Everything is in season somewhere. I don't know if younger generations appreciate the magnitude of the change in American food markets.
Younger generations grew up on a message of climate change and it can be disconcerting to walk into a grocery store and find the entire produce department to be a geography lesson. This from Peru, that from Mexico, the other from Alaska, all flown and trucked in on a cold chain straight from some far-away monoculture farm.
If anything I suspect the increased supply chain insecurity (2020 through today) will help a lot of younger folks (unfortunately) develop an appreciation for the marvel of megamarts' supply chains.
Can't you see that the majority of people don't care? Leave us alone already.
This is the context in which that term is being used.
Deglobalization of agriculture -- as a downstream result of trade policy, political instability, shifting weather patterns, or some combination thereof -- isn't exactly hard to imagine. Or even hypothetical! See: East Africa, right now: drought at home + major trading partner at war = starvation.
Looking at the shelves of a grocery store and thinking "the set of social and physical conditions required to make this possible might not be stable throughout my lifetime" is not "scolding". Hell, it's not even unreasonable, especially given that the very premise of the thread is that this is all quite new to begin with...
I'm moderately young (36) and I consider myself an ecologist, not the one who buy the hat but the one who really care, and I fail to see solutions and even ecology in much of the so called "ecological moves"/Green Deal.
Entomophagy to my eyes is sold as ecological, but sound much more a way to industrialize even more the food production chain simply because we can't produce anything good from insects without a full-scale industry behind, while we can all raise chickens nearly everywhere in the world. Industrialization per se is not bad nor good, it might be one AND the other in various proportion, but so far food-production industrialization have created abundance bubbles and deep crisis vanishing most of the initial production stability it have given, so I highly doubt insisting in that direction can be of help at least IN THE ACTUAL TERMS.
I see proposal for fully-automated factory-farms and I've no doubt they can work BUT I doubt they can scale. They might be able to grow some veggies in Island and Chile, i.e. in unfriendly climatic conditions, they might do that with nearly local-only resources at least to sustain the production once the factory is built but the output is still far less than a classic "grandfather's garden" behind the house, in those areas of the world where it can exist witch are not so vast but also not so few... Now IF we push all of that because we think we are doomed and it's time to plan an artificial life in bubbles planning a migration to Mars in a century... Well... Ok, it's clear that such move can be done only by VERY FEW, probably so few that they can't reproduce with healthy children, even with genetic engineering help. If the target is "let us create some small artificial pseudo-paradise bubbles while most will feel the disaster in their own skin and only the most adaptive of them will survive allowing us few to be the new "élite" who holds scientific/industrial knowledge and survivors are just young and strong slaves to exploit... Again I doubt it can't work for more than few generations.
If the target is a mass civilization shift to really adapt as much as possible to climate change... Well, I see veeeery little sustainability in all modern "green" tech innovations.
I'm curious to see other outline-scenarios about the future to just try imaging how can they possibly work, in mere theory at a high sight.
Let's say we can push anyone in modern buildings (who need to be built, BTW) so the civil energy needs goes down much. Industry needed behind? Let's say in my new house (built few years ago with p.v. etc) I can sustain intermittent grid electricity services, I do not need gas to heat/cook. Good. What about my solar panels (made in China), inverters (made in Austria and India), batteries (China, perhaps with South-American or Russian lithium and some others raw materials)? How can be made in the new world? Who will be able to build them? Let's say I also buy an EV so I can go around with my own energy (for just few years, cfr battery lifetime), did the farmer can do the same? Maybe, I'm pretty convinced that agrivoltaic can made us erase tractors needs, but it's just an idea so far AFAIK, did the supply chain can do the same anyway? And so on.
Long story short: IF/when a day we will be able to build Star Trek alike ships/isolated environment that once built can self-repair and work for decades, we adapt to live in them, with no genetic issues due to a low variety of seeds etc well... We will/would have found a solution. But we are probably more than a century behind such tech. I see no really feasible recipe so far in little time and on scale. Not counting the fact that when things start to go bad people tend to be a bit upset so unrest and revolutions and wars happen and they are not exactly ideal to build something new, in the short time span they just consume and destroy and MOST on the from the history have no more plans than the short-term win.
I think this is a big part of it. We were (and are) okay with teachers and children’s entertainment giving children strident, non nuanced messages thinking that they’d get the more complex picture later. That looks like a mistake.
Basically the older generation not taling responsibility, first for climate stuff, and then for raising "self righteous tiresome scolds".
I specifically said “where did we go wrong,” isn’t that taking responsibility?
That would be taking responsibility as a generation if the generation as a whole was asking that and taking steps to fix it. That doesn't seem to be the case, even if you as an individual are doing it. Just like me trying to not be self righteous won't change the fact that my generation is like this. At least all the generations seems to have people that have a sense of personal responsbility, that's good news.
However you can make lots of good food ahead of time and freeze it. I spend a few hours every Sunday and it makes for quick 30 minute no effort meals for about two weeks.
Slice an onion.
Slice mushrooms.
Fry up with ground beef.
Add a little water or soup stock or bone broth.
Let simmer for a minute.
Quick meal.
Just one of a million examples for quick recipes that take minimal skill. You can even run the veggies through a chopper or food processor.
I'm not really buying the "no time to eat healthy" thing.
Do you find the Vitamix ones reliable. I've run though a number of blenders from other companies and had them fail after a while. Usually the motor just stops working.
Also, the optional stainless container is a lot easier to clean than the plastic one that comes with it.
I've had various juicers and blenders in the past, the vitamix replaces all of them.
No, I am not shilling for vitamix. I'm just a satisfied customer.
The real time it takes is in the time you need to learn a bunch of skills that make that possible. In an ideal world you learnt those skills at your mother's knee, but we are now 3 generations into "fast food" so it's probable that was missed.
It takes time, and effort, to regain those basics. From something as trivial as boiling water, to using a knife, to "knowing" how long things cook for. Then experience as to what ingredients go together (tomatoes love Basil, chocolate doesn't like garlic).
A skilled person can make a lovely pasta dish in minutes, an unskilled person has literally no idea.
My mother learnt to cook with minimal information (recipe books and magazines), my children can get a master-class in anything on YouTube.
We live in an age where we have access to any knowledge we want, and yet seem to be incapable of doing anything for ourselves.
It’s easy to say we “seem to be incapable of doing anything ourselves” but home-cooked meals are still de rigueur for younger generations.
BTW, not learning math can be very costly to your financial future.
Mole (https://www.allrecipes.com/recipe/223261/authentic-mole-sauc...) would like a word with you...
That could be "learned" in 1/2 an hour if you don't want nice TV chef uniformity in the veggies.
Slice a head of cabbage, an onion, and 5 slices of bacon (or alternatively use smoked ham hocks or turkey necks).
In a large pot or dutch oven over medium heat, saute the bacon until not quite fully cooked. Add the onion to scrape up the fond and cook until soft. Add a cup of chinese cooking wine, cook for 3 minutes, then add two cups of chicken stock and a tablespoon of chicken bouillon. Add cabbage. Cook with lid on for about 45 minutes over medium heat and then another 15 minutes with lid off, stirring occasionally until the liquid is evaporated. Finish with pepper and season to taste with a bit more bouillon. It's slightly sweet, savory, smokey, and salty. My kids tear it up.
Want to make it a main course? Add some cooked ground meat and a few of cups of cooked rice. Now you have a meal that can last you all week. LOL.
And you also need rice/potato with it unless you go keto in which case you need much more cleaning/slicing mushrooms and more meat.
Rice can be put in a cooker and prepared ahead of time. Some cookers even let you specify a time in the future when it should be ready. Similarly, marinading develops a lot of flavor over time that you could be doing work or errands.
FWIW, in my ~10 year professional cooking career I think I've washed a batch of mushrooms a grand total of 2 times, only because they were uncommonly dirty. You've probably eaten unwashed mushrooms many times in restaurants. Eating a little dirt probably isn't going to hurt you. If there's anything pathogenic on them a rinse in water isn't going to do much.
I should mention that the mushrooms are always cooked well.
It’s also what has enabled us to diversify. Easy to obtain any food, any time, without much meal prep.
I personally am still looking to grow, store and remain self-sufficiently. But it’s entirely a life style choice; built out of my fear for the further.
Ask yourself, can the next generation build supermarkets? I don’t know if they could. It’s an amazing work logistics. Further, it requires California and growing food in desert. It also requires an abundance of energy for transport AND international trade. All of which is under tremendous pressure.
Easiest thing that should happen but never will. Can’t wait to see how things turn out, that being said.
Line surface area of cone w/heavy mirror array. Desalinate thru concentrated sunbeams.
Or something like that.
I wish I was joking.
Yep. You're saying the quiet part out loud. Ssshhh.
Like your railing on frozen food. You realize frozen food is far fresher and less likely to have “chemicals” or whatever is your choice enemy right?
(Florida’s true delicacies are the keylime and the stone crab. I’ve never gotten a keylime in a grocery store that comes close to what grows on the trees in the state. And stone crab you’ll never find in a grocery.)
> Harvesting is accomplished by removing one or both claws from the live animal and returning it to the ocean where it can regrow the lost limb(s).
Incredible ... sounded so wasteful at first to not eat the body.
The process of making concentrate loses most of the aroma, which is then added back using perfumes which are derived from oranges. Because the perfumes are made from oranges, using certain techniques, they do not have to be listed as separate ingredients, and the can will just say “orange” in the ingredient list. One fundamental problem is that natural orange juice goes bitter when exposed to air, and that problem isn’t solved by concentrating it… because you won’t drink it all right after reconstituting it.
If you compare FCOJ to fresh-squeezed, the difference is not subtle. It’s incredibly obvious. It doesn’t even matter what type of orange you use for juicing—try them all.
That's because the not from concentrate is mostly bullshit. They store the juice for up to a year and preserve it by deoxygenating the giant storage containers. That destroys most of the flavor and so they add in artificial flavor packs rendering the end product an orange flavored beverage instead of juice.
From concentrate is actually better. That's 100% from an orange. You lose flavor from the solidification process but the end result is all from the orange.
"All from the orange" is a clever conceit. It's a processed food product. If you get Minute Maid, it incorporates a flavor pack created by Coca-Cola. It's not listed in the ingredients because the flavor pack is made from orange.
Completely agree and it’s so much better at least to me.
I’d even go as far to say that many people who are used to drinking the concentrate or shelf stable stuff have no idea how much different fresh squeezed OJ tastes. To the point where it’s surprising and in some cases not to their taste because they are so used to the processed stuff.
I think you're making stuff up here.
When frozen they can pause the aging of the food at a chosen time vs shipping it both the consumer and shipper are hoping to get the timing right. So frozen goods have much better control over the state of the food the reaches the consumer. Freezing also physically protects foods by making them harder.
Frozen produce is harvested at peak, frozen nearby, and then transported. The texture suffers, but in other respects this is far superior to the “fresh” produce you get, which has to survive transportation at room temperature. Whether you would prefer frozen depends on what you are getting and how you prepare it, but there are tons of scenarios where you should prefer frozen foods.
Certain foods are clear winners frozen, like peas, corn, spinach, if they are going to be cooked. If you’re making sauces, fillings, pies, etc from berries, frozen berries are your best bet. The non-frozen berries have to be shelf stable and the shelf stable ones don’t taste good. The good tasting berries keep well frozen.
Depends on the distance to transport and water content though. I have never eaten frozen pinneapple, but I guess it would be awful?
Frozen and thawed watermelon (and other similar melons) would likely be dreadful.
I think it depends on the application, in a situation or recipe where fresh fruit is important (like a tart), frozen fruits likely won’t measure up. In something baked (like a pie) frozen can work well. A smoothie, frozen fruits can be amazing.
Thank you for the information. To clarify, I had intended to convey that they were effectively making stuff up by accusing that other person of some sort of squeamishness.
Please don't build a illusion of fair, non organic farms somehow working in a natural way when they actually are just as profit oriented as any other big company.
Do you think that could possibly be because people who are more sickly are more likely to try taking vitamins, as a curative? So it isn’t the vitamins killing them, but the disease making them take vitamins? Of course, I’d have to see the actual study you are referencing to see if they discussed causality.
Try making a traditional tomato sauce using canned tomatoes and follow the recipe exactly... then compare that to Prego or Ragu. The store brands taste like a freaking dessert topping comparatively.
Most people don't eat enough low-cost, high-availability items like cucumbers and spinach, and they don't manage to learn how to do things like make their own bread, which is far superior fresh from the oven than anything you can get from a supermarket bakery. They also don't appreciate frozen vegetables, which are just as healthy as the fresh stuff, even if it might not taste quite as good some of the time.
One of the things that the Food Network did a HUGE disservice to people is that a couple of entire generations (Xers and Millennials) were convinced into believing that everything needs to be cooked from scratch and that any meal that involves a kit or a flavor packet is inferior. There was maybe one show on that entire network with a host who would use kits and flavor packets and other items, and she was regularly panned by the audience for not being "authentic" enough.
True!
...convinced into believing that everything needs to be cooked from scratch and that any meal that involves a kit or a flavor packet is inferior.
These kits and flavor packets also come from the store, and also contain unnecessary ingredients. Family members from other generations insist on using envelopes of powder for everything, and they eat more poorly as a result. They need the powder to make gravy, while we gen-Xers whip that up from fat, flour, and any flavorful liquid. Watch Alton Brown for ten minutes, and eat better for the rest of your life.
But for a brown gravy to be served with dinner, most people own one fridge/freezer. They aren't going to sit there and reduce chicken or beef broth to make stock, doing the little ice-cube-in-a-ziplock trick, and virtually all store-bought shelf-stable stocks are horrible and virtually indistinguishable from broths. Most don't have the room and don't want to spend the time.
It is vastly easier and more time efficient when getting home from work with mouths to feed to use an off-the-shelf product and doctor it up than it is to go through all the steps needed to produce a similar quality gravy, and there's virtually no nutritional difference between one and the other despite the snobbish protestations of people like Alton Brown, who has never been involved at any level of professional food preparation. He's a drama nerd who found a niche, not a chef.
Go look at a restaurant supply store website. Marvel at all the fun powders and bouillon and other flavor enhancers they have. If Michelin star restaurants can use them, so can you.
Anyway, say you want to make fried chicken. You know that buttermilk is a great marinade. How many different things can you use to achieve a similar result?
You can:
1. Just use buttermilk
2. Rehydrate buttermilk powder and use that
3. Use ranch dressing
4. Use a ranch dressing packet
5. Thin out yogurt and use that
6. Use kefir
7. Literally use any other slightly acidic dressing
The important thing is NOT the buttermilk. It's the acid in the buttermilk that helps keep the meat tender, and the viscosity that keeps it stuck to the meat. I rarely use it, because I don't keep buttermilk around. I usually use either ranch or off-the-shelf Italian dressing.
I literally do have multiple boomer-generation family members who cannot make a gravy from scratch. The "greatest" generation folks in my family, while we still had them around, were also not outstanding cooks. They had an excuse, because they grew up in shotgun cabins eating government commodities. I'm not so sure about the boomers...
Gravy is an entirely different animal. Yes, it's mostly flour and corn starch, but it's also not the star of the dish the way that tomato sauce is.
I don't know anybody in my family aside from my Gen X sister and millennial cousins who can't make gravy from scratch. My "Greatest Generation" grandmother in particular only cooked about 30-40 dishes, but she cooked them so regularly that she didn't need a cookbook, and they were never anything but great (except when she tried to feed me frozen pizza when I would stay over for the week. She'd throw American cheese and ham on top because she didn't believe it would be filling enough).
Just another example of fashion in food—lard is coming back in fashion as an ingredient in home cooking, and in the UK, brown sauce is going out of fashion.
I don't get why people would use flavour packets when making gravy, or why people would use corn starch.
Not saying it's wrong, but that it seems unneeded.
For example, let's say I fry up a pork chop. I may put 1/2 a spanish onion in the pan, and I'd definitely add some cayane pepper and mustard powder. Maybe some fresh garlic.
As the cooking nears completion, I'll add flour over everything, until all the juices and grease is absorbed.
At this point I want to brown the flour a little bit. My heat is little below medium, I want browned, not burned.
So, I try to flatten the flour against the cooking surface, spread it out, make sure it gets heat.
This takes maybe 4 minutes, with me making sure the flour gets moved around, re-flattened, mixed up a bit, so it all browns.
When ready, add in cold water. The amount is try-till-you-learn amount. If it starts out too thick, add more! Now set pan to full heat, and stir repeatedly.
When the water is hard boiling, keep stirring, making sure that during this entire process you are cleaning the bottom of the pan.
If you're using nonstick, instead of stainless or iron, you probably can't do this right. You need to scrape the pan here. You need to forcefully agitate. Right tool, right job.
You may need to turn the heat down a bit, as things thicken. Again, you need to start thin, make thick.
(When you first add the cold water, it will be very water like. Thin. But what happens is the flour breaks up, and makes it thick, so first timers will need a lot more water than they think.)
Two things will happen here. You will collect all the flavour from everything you have just cooked, and the gravy will start to thicken on its own.
No corn starch is required, or flavour packet. Full, lush, flavourful, thick gravy, no lumps, cold water is part of this, and the hard boil after.
It will take a few tries to get it right, but once learned, all things become gravy.
Note: thanks for lettimg me hang my comment here. Also hi.
Starch also has the nice property of tenderizing meat and locking in juices when used in a marinade, in a process called “velveting.” https://www.bonappetit.com/story/velveting-meat/amp
The traditional starch is water chestnut, and you can still buy it, but corn is a lot easier to turn into a starch.
In general, a lot of things went via the Pacific as well during the Columbian Exchange. East, Southeast, and South Asian looks very different without chilis, tomatoes, or sweet potatoes to name a few.
I think this phenomenon started in USA with the "Betty Crocker" and "Bisquick" product line. This was marketed as easier than scratch cooking. There's nothing wrong with the concept (I'm sure there is a box of Bisquick in my kitchen), but it doesn't always make sense from a value standpoint. Also it is less flexible. You could apply the technique you describe no matter what you were cooking, and you could vary the timing and amounts a great deal. The "kit" stuff is more like a chemistry demonstration, which must be carried out fairly closely to the directions on the box in order to remain somewhat flavorful.
I think it really extends to everything, others have mentioned pre-made tomato sauces here, also baffling both for price and taste.
When I left home, pre-internet, and started grocery shopping for the first time, I recall wanting spagetti. Well ground meat, that made sense. Pepper. Salt. Noodles.
But until years later, I didn't think about the spagetti sauce I bought. I just kept buying it. It was just there, labelled as a natural ingredient.
You want to make spagetti? Why, there's the sauce!
In retrospect, I think labelling is quite effective in this way. Get 'em when first out of the house, latch on to their inexperience then.
However a little bit of milk already does the trick. No need for whatever sugars people throw in there. The Industrie would never use milk for several reasons.
I don't think that most folks can make their own bread simply because of time constraints. And honestly, we have a long history of folks not making their own bread.
See, I do make bread. Daily. But I also don't have a job. It takes a few hours a day, but that's OK for me. At some times, when I've been poor, I've made bread on weekends, but freezing that bread to eat later isn't quite as lovely. But again, it takes hours and requires a working oven too (I had a toaster oven when I couldn't afford natural gas.
And really, that last bit gives us a view into the past: Kitchens used to be dangerous and a lot of folks didn't have proper ovens if they lived in cities. Folks have been buying bread from the baker for... um... centuries. And it was better for everyone because it kept some of the fire risk contained. Plus the bakers could make lots with less fuel than individual folks could do, which is honestly even a bonus now.
I'm not sure we are really losing stuff by not making bread - even if I make it and enjoy the fresh bread. Anyone can look it up online if they really want to.
In most of Europe, high-quality bread is cheap and available everywhere. In the US, high-quality bread is extremely expensive and only available in specialty bakeries. People who are really into bread in the US often make their own. In Europe, where you can buy fresh bread on every street corner, why bother making it yourself?
Five years ago I made the decision to eat lower carb, I didn’t want to give up tomato sauce dishes entirely and found most of the canned tomato products still too high in sugar. Moved to just buying decent ripe Roma/plum tomatoes (they tend to be the lowest in natural sugar content), slice them in half and roast them with a head of garlic, stick blend them and simmer with a little chicken broth and white wine, fresh garlic, basil, bay leaf…and you have a really tasty lower carb tomato sauce.
Anytime I taste any jar sauce, it’s now inedible. Just like you said…it tastes more like a jam to me now…way too sweet.
I don't mind cooking from scratch. I find it rather fun and relaxing. Fresh ingredients are problematic, though. I can store a ton of frozen/canned food that's good for a long time and eat what I want, or I can buy fresh ingredients and then I'm pretty much locked into those choices whether I want it or have time to cook or not.
Places like TGI Fridays, Chilis and services like Doordash give people a huge range of options that you just can't replicate without frozen/canned foods. If I tried to buy ingredients to make anything a Chilis can, the vast majority would spoil before I could cook them. The food would probably be better than Chilis while it was around, though.
We got used to getting what we wanted, instead of what we had. The only way to replicate that is long-lasting food.
Bread in most instore supermarket bakeries is a matter of cooking frozen dough that arrived on a truck rather than making anything from scratch. What you buy was produced a lot more than 48 hours ago.
I make no-knead Dutch oven bread and used to make my own sourdough. It’s hard to top that, and almost everything is downhill from there.
Instead we had fruit stands selling produce, a bakery, a butcher, fishmonger selling seafood. And this isn't mentioning all the ethnic food stores. All of this was on two or three short blocks. The first time I saw a supermarket was when we went to New Jersey. It was a Wegmans and I think what was amazing to me was just how much stuff a single place could have.
I think ultimately it does come down to convenience. I think it's easier than ever to have decent meal at home. You don't even have to peel your own carrots or tear your own lettuce anymore. Sure something with more complexity might take time, but that's better for a weekend.
This really depends on the cuisine. I've really been getting in to Indian food recently and the recipes in it are nothing like what you're describing.
Relatedly, one of my main complaints against American supermarkets is that they all seem to be catering towards makings Italian food. Some have "ethnic" food sections, but those tend to be tiny and mostly filled with Chinese/Japanese/Mexican food... And even there have nowhere near the selection of a grocery store specializing in that cuisine.
American supermarkets also tend to be full of meat dishes, with few selections (outside the fresh fruit/vegetable isles) for vegetarians... Though that's been getting a little better in recent years in an some parts of the country.
Canned, frozen, and boxed foods offer a much higher "calorie/dollar" ratio. Berries, in particular, are wildly expensive on this metric even in-season.
A family with 3 kids, 2 cars, and median earnings (one part-time, since working to pay for childcare often makes no financial sense) literally cannot afford to subsist primarily on "meat, cheese, and fresh produce".
Or 10! or 12!
However, you have to learn to cook. This is a barrier for some people. To me cooking is relaxing and I've got a lot of low-effort high-speed methods, but then I have a background as a wet lab researcher and that's about 100X as painstaking, where you're tracking every single thing you do in a lab notebook, mixing up solutions with precisely measured masses and volumes, adjusting pHs, running timers and working in this high-pressure environment where one screwup can waste a whole day's work if not a whole month's. Cooking in comparison, I don't use recipes, it's just pure fun. Get a decent collection of spices, that's important. Learn to clean as you go, and you can take most raw ingredients and go right to a great meal in half an hour.
If you've never done much cooking, a course isn't a bad idea. Indian cooking classes are great for teaching you how to cook a wide variety of grains/beans/veggies. Baking is more of a hassle as you have to measure stuff out and be more careful with temps and times, and tends to take a bit longer, but has the benefit of being able to make larger dishes for more people in one shot.
Some also sell imported fruits and veggies...
One local farmers market puts in significant effort verifying that the farmers are indeed local, including visiting the farm. People still show up with trucks full of identical pies, swearing they spent all day baking them.
If you find actual farms and coops you can get good deals.
There’s a local food coop that sells large boxes full of produce for $20 every Thursday - but you don’t get to choose what’s in the box.
Some of them do a half-off sale for everything they've got at the last half-hour of the market, that's good to know. Some are just buying from the wholesalers, too, that's something to watch out for as others note - but some of those run lower margins than the local grocery stores, so it's cheaper to buy from them.
Even then, I was shocked at the low prices.
I stumbled on this Farmer's Market by accident.
I had this security job guarding the Cow Palace on the weekends. The insurance was less if they had a guy on the premises.
I remember seeing my boss (Bill. The nicest boss I ever had. Never forget this huge man walking towards me on a Sunday in complete darkness besides the emergency lights crying while holding a dead cat. He loved the abandoned cats that neighbors left on the property. The higher ups authorized poisoning the cats. I could feel his pain. When I saw the bait traps I disposed of the poison. I was the only one there during the day so I got no reprimands. I thought I'm fired, while carting my huge box of fruits/veggies, and honey, but he didn't care.
Since that day of shopping at that Farmer's market I was ruined I guess? Everone I have been to since was overpriced.
(Here's something to think about. There is a tiny model of the Cow Palace buried below the auditorium floor. Only a few people knew about it then. It was left there by the architects. I had keys to most rooms, and did my fair share of exploring. Seeing that model of the Cow Palace was something out of a Twillight Zone episode. They even put in tiny cars in the parking lots. It was all dusty, but an exact model of the Cow Palace in Daly City.)
Whoa, your job is safe from the likes of me. I have undergone some tough times, but… that’s a bridge too far. Yikes.
I cook the same meal almost everyday. I have precooked a pot of white rice (trying to use brown) that sits in the fridge. I start cooking a chicken quarter or two and then microwave some mixed frozen vegetables (corn, green beans, carrots). Then I put some of the rice on top of that, microwave again, then the chicken is done (add some seasoning) and eat with salt. I listen to a podcast while cooking.
Otherwise I eat junk food (BK/TB/McDs or ramen shop). I do have a binge eating problem (bored or way to fight brain dead). But I can also fast eg. eat a meal a day for weeks to drop 10s of lbs. It's not easy to keep it consistent. Also I am more productive if I don't eat the entire day (except caffeine/water), eating induces tiredness.
I recently visited Portugal, and in a small city supermarket there was a bakery, meat and a fish counters and a wide variety of produce, all labelled clearly by variety name. It put my local large supermarket to shame. The prices were cheaper too.
I find this every time I shop on the continent. Are our standards that much lower? Is it just Brexit? I yearn for a European supermarket experience in the UK.
Where do you go for produce? I'm in Chicago if that matters.
I say specific because I found the quality varies greatly from store to store, and likely who the produce manager is. As much as I hate to say it, the stores in the more affluent neighborhoods carry higher quality produce.
Some of the highest quality produce I've found was at Costco, with a "picked/packed on" date of just 2-3 days prior to purchase. The downside is you have to buy in bulk, so be prepared to freeze or plan accordingly.
I got a great deal on small cucumbers and mangos but next week they didn't have either.
UK has Waitrose and (for some things) M&S for high quality fruit and veg. But they are also highly priced. Germany does not have a posh equivalent. However the common non-discounters (Rewe, Kaufland, Edeka, Globus), are really not bad.
I am not sure about the exact number of fruit and veg SKUs in Tescos and Sainsburys (UK) but I often find them of less quality than I remember them in Germany. I never had issues shopping fruit or veg in Germany nor the UK though.
I also noticed that the UK imports very aggressively non-seasonal products from afar. Like beans from Peru or blueberries from Morocco. I am not sure of that happens in Germany, too. So potentially you are noticing exotic fruit and veg having a different availability, which might be due to different customer awareness towards the impact on the climate of imported goods from afar.
Btw I would definitely say that most Germans consider Rewe to be the posh equivalent
From my understanding the Netherlands is the same as Germany.
In my experience Germany has the best supermarkets I’ve ever encountered, with ridiculously aggressive prices.
Also Hungary has bad supermarkets, in my opinion.
Comparing meat specifically in Portugal vs UK, it's generally awful in the UK, but I've never heard anyone there complaining about it. Therefore, the standards must be lower, even if by simple virtue of people not knowing any better.
It's chicken and egg, as the demand for this won't materialise without awareness and the awareness won't arise without the knowledge there even are different types of onions, I imagine most Brits are clueless.
Red onions, brown onions, white onions (normal, large, bulk bags, loose or bagged, pre-chopped etc), shallots, echalions, spring onions, red spring onions, tropeas etc (them also organic + non-organic varieties of each) are all normal to see in UK super markets (at least in my local part of London). Even Tesco - a chain that many would say is the lowest of the low super market "for poor people" in the UK - carries these.
Bath, being a major city, has far more residents and visitors than Maerdy, a small rural village.
My guess in Maerdy is that the residents probably drive somewhere (Aberdare?) with a supermarket. I'm not sure I'd live there without a car...
This is patent nonsense. Current UK food standards for the moment are aligned with EU standards despite Brexit.
> Comparing meat specifically in Portugal vs UK, it's generally awful in the UK, but I've never heard anyone there complaining about it. Therefore, the standards must be lower, even if by simple virtue of people not knowing any better.
Yet more nonsense based on absolutely no evidence at all.
The food selection in Italy, in most areas, is unmatched anywhere else.
It's because of what Italians demand.
If UK citizens really wanted better food, it would appear.
'Health and Safety' standards and even 'grade certifications' etc. have nothing to do with it.
You can get top quality ingredients in Scotland and eat well here too (despite the "west coast" problem).
I'm sure Italy has its own fair share of shit-end supermarkets punting low quality produce as much as any other European country.
> You have misunderstood the comment.
Hardly my fault if the OP chooses to use a very specific phrase with a very specific meaning when it comes to food quality.
In semi-related news, The Independent ran a story yesterday about how Brexit is causing less British fruit and veg to be produced: https://www.independent.co.uk/news/uk/politics/brexit-britis...
Maybe picker/cutter shortages? Like instead of picking the strawberries or cutting trees with 10 people in one week 5 people do it in two weeks? To fill up one truck load.
I don't think it has anything to do with the EU or not. Rather I think there has been some industry wide "efficiency gain" in picking/harvesting/cutting stuff that make the product worse when you buy it.
Obviously the Christmas tree can be a fluke. But so was my mom's and my tree the year earlier. In my childhood they still had like moist resin and smelled alot. But the ones you buy nowadays are dull.
“Pine needles”, as we say in the business
E.g. i have two awesome butchers nearby, the fruit and veg shop is way better than 5 years ago in terms of selection - quality and price was always good there but selection is fantastic now. I’ve got lots of random little shops nearby now, e.g. a coffee roaster, a social food thingy etc etc
5 years ago this town mostly had just hairdressers on the Main Street.
If you're interested, in Denmark it's amazing to see the cultural differences – lots of lovely vegetables but with many different types of carrots, swede and turnips!
Also avocado and mangos taste good in Australia and are hard and tasteless in UK.
Most fruit is grown in Australia except out of season stuff that is easy to spot by it being triple the normal in season price.
The UK might be marginally better than Finland, but they also get a lot of imported watery taste from Spain etc.
A lot of this is just eating out of season fruit grown in greenhouses and picked early to be transported to be "ripe" on the shelves. Eating fresh Italian tomatoes in February is as poor an experience as eating UK tomatoes in February, but eating them in June is likely to be much better in both cases.
https://web.archive.org/web/20190601232951/https://www.tages...
(Farmers allege and a Swiss supermarket chain actually confirms that for their supermarkets they prefer tomato varieties that "deliver a consistent taste all year round", so instead of mediocre tomatoes in winter and great tomatoes in summer instead you get mediocre-tasting tomatoes all year round…)
I think it’s an Anglo thing. Canada, the US, and Australia are all like this too.
Tesco somehow always managed to have what I needed but my local Safeway in SF frequently has empty shelves (predating the pandemic.) And unless you go to Trader Joe’s (which is missing a bunch of other stuff) there’re no nice freshly preprepared meals available.
A lot of unavoidable staff sickness has caused major troubles in manufacturing and delivery of goods.
Plus some real stupidity relating to tax and licensing of lorry drivers. :-(
Yes, brexit has had an effect, but I think covid is more significant.
How much do you need? Is the problem that the supermarkets are crap or that your expectations are stupidly high? Any large Tesco/Sainsburys etc has every vegetable that I’ve ever tasted available all year round.
Although I remember waitrose in the UK not being bad
If you want any ingredient that's remotely off the beaten track (and I'm not talking super exotic stuff, basics herbs like Sage are hard to find) you've got to go Waitrose or specialty shops.
For example I can get a pint of heavy cream for ~$2 at the cheap store, or I can get an organic fancy one for $15 at Whole Foods. I can also get a normal brand name (Horizon) for either $3 or $6, depending on where I buy it. Finally, Safeway has a unique ultra-pasteurized product that is way better for me (lasts for months) for ~$4. Very difficult to make any generalizations about service or value.
The thing that was most mind blowing was the corner liquor store having fruits and vegetables. Not much, and different every week - but something.
I was living in that area for the lockdown. A few different places I regularly visited offered toilet paper. They let me know if I needed some they would help me out.
I grew up in a small town, I moved to the "big city" for school. San Francisco is really special in regard to food. I don't know, but I'd guess old parts of all major cities have a pretty spectacular grocery stores. Let me assure you, you're in a special situation, that most folks aren't. Old cities aren't enough, they need that daily foot traffic, consistently, forever.
author also use gross profit of Walmart, which sells everything from salt to guns, as a measure of profitability for “grocery” stores.
What are the “peddling” here - dark store as a concept ?
I certainly don't argue with the idea that our grocery stores suck, though I'm not convinced it's a solely american problem nor that the reasons are those given in the article.
The article has an entire paragraph dedicated to this:
> Walmart’s shops are enormous, selling plenty besides groceries. Tesco operates over 4,000 shops, the bulk of which are its smallest. Walmart has only 4,700 shops in total, despite serving a population about five times larger. On average, its supermarkets are ten times larger by floor space than Tesco’s. Bigger stores increase consumer choice. A Walmart supercentre might stock 140,000 different items, compared with just 40,000 at Tesco’s biggest branches. But it also means they may be wasting a lot of space by stocking products that do not sell, adding to costs. American supermarkets sell far less per square foot of shop space than British supermarkets, notes Bryan Roberts, a consultant based in London.
Walmart bankrupted Vlassic by suckering them into a deal where they were stuck selling pickles at a loss. They are infamous for dictating price to their suppliers.
Two years later, Vlasic missed a debt payment to Campbell’s and had to go into bankruptcy.
I mean Vlasik could always say no? If they were dumb enough to enter into a deal with Walmart than was worse than no deal at all, that’s on them.
My guess is some sales dude thought he could get a good deal with Walmart, couldn’t, took it anyways, then decided to blame Walmart.
I mean if I need my house painted and some painter offers a deal where they lose money don’t blame me when I accept.
WalMart deals always look good in the short term. The problem is the longer term.
What really happened is that some sales dude got a deal with WalMart, bumped his numbers, got a promotion, cashed his check, and cleared outta dodge. And then over the next few years WalMart squeezed Vlasic to death.
Saying no doesn't always work out either. See: Snapper
https://www.fastcompany.com/54763/man-who-said-no-wal-mart
Snapper got bought by Briggs & Stratton and the Georgia plant was closed.
I'm just tired of so many articles whose whole premise is "the US isn't doing thing X that a smaller, denser, and massively older country has done." Yea, the US has issues and is responsible for a lot of its own problems, but it's also not the same as Germany or France or Spain on so many different levels. You can make the case that the US should actually be N different countries, but that's not really an option, so you deal with the world as it is.
Tesco isn't the largest chain in Europe. Walmart is bigger than the large European chains, by a factor of (just?) about 5 to 10.
https://www.statista.com/statistics/1103223/leading-grocery-...
https://payspacemagazine.com/retail/top-7-supermarket-chains...
In all seriousness, having the massive variety of choice at reasonable (I grew up eating mainly plain grains) prices is a wonder.
I'll agree with them being wonders of the modern age but they are far from fulfilling my needs.
I live in a small city in a rural area of the midwest that has a handful of grocery stores. We had two locations of a pretty good regional chain that offered what I would consider a broad enough selection of items, but several years ago they were acquired by a national chain and the selection was greatly reduced. I've been to that chain's stores in larger cities and they had a much wider range. Honestly I think they just made some (IMO) unfortunate value decisions when scaling down for a smaller market.
Other grocery stores in the area each seem to have one thing they're really bad at: one is known for their terrible produce, another refuses to carry specific common items or brands, another is highly variable in what items they carry at any given point in time (regardless of recent shortages).
It's certainly a modern marvel that we can have access to all of this food concentrated in one convenient place, I don't mean to diminish that or the work involved in getting it there. But I do think it's a space in which most if not all of the players (in my area, at least) could use some improvement.
It makes grocery shopping in Italy much more pleasant than in USA. You go into any grocery store in Italy and you are assured that you will get good quality products no matter what price range you pay.
IMHO, US supermarkets have very little on e.g. French supermarkets. I'm originally from the Netherlands, which has a pretty competitive range of supermarkets. But there's nothing like the French ones. They are huge and well stocked. The French obviously love food and don't really tolerate bad food. So their supermarkets are well stocked with amazingly good quality fish, meat, bread, cheese, fruit, vegetables, etc. I'm less familiar with Italian supermarkets but I'd expect they are even more fanatical about good quality food. I've been to supermarkets in Spain and Portugal as well; same deal.
I currently live in Germany, home of Aldi and Lidl, which are big here obviously. My local supermarket is a Rewe. They are alright. 300 meters from my front door, I treat it like my walk in fridge. Convenience is key for me.
I think Walmart actually tried to expand to Europe and more or less failed. It seems like European supermarkets are doing better in the US.
This is the best description of German supermarkets ive seen. It explains the frequent supermarket visits, small quantity purchases and smaller fridges (in most apartments) compared to the US.
Usually the Mediterranean countries have better grocery stores compared to the butter countries.
I don’t think tradition of bakers has anything to do with it. In France going to buy a baguette every couple of days is the norm (or was when I lived there as a kid). In the US, we generally do one weekly grocery shopping trip, so shelf-stable bread becomes the convenient default.
That changed. They all closed. But as you said people still consume their bread fresh here in central Europe.
Like it’s a super weird thing where American food culture is almost universally shit on despite being just as rich, rooted in history, and varied as any other. Like if the story was that say Albanians preferred sweet breads the preference would be respected to the point of being mythologized but for American’s it’s just “oh those fat uncultured Americans with unrefined taste.”
Here are a couple maps:
The solution to this problem in the US and the UK is less globalism, not more.
I'd rank Australia near-bottom of the dozen or so countries I've lived in/visited when it comes to supermarket quality[0]. Homogenized, bland food pumped full of water, optimized for profitability, shelf-life and appearance rather than nutrition or flavour.
[0] to be fair, the USA is even worse.
I even rate Vanguard and Carrefour in China, and Fairprice/Cold Storage in Singapore, above Australia.
Good? Apps are just extra margin places like Safeway tack on. Coupons are just taking things from fat margin to TJ-level margin.
It's almost like their business model is “don’t devote lots of floor space to stuff you can get anywhere so price competition drives margins to zero”. .
They have a couple interesting products that I can't get elsewhere, and they don't have lots of products that I can get at literally any other grocery store.
Safeway has everything I'd want from Trader Joe's at this point, and I don't have to do two trips.
(But those are things people tend to also need a lot, so TJ’s ends up being an extra shopping trip, instead of a replacement.)
We have HyVee though, and I quite enjoy it there.
Price- and quality-wise they totally win on cheese and pasta by a huge margin. Supermarket cheese is generally pretty awful (the only cheeses we get at the super are Mexican cheeses that TJs doesn't stock. I’ve occasionally bought, say cheddar at the super and it’s awful and costs more than TJs).
The big thing for me for the last two years is that the clientele and staff at my local TJs have done a much better job of taking Covid seriously than the same at Whole Foods¹ or any standard super.
⸻
1. I was in Whole Foods earlier today and was rather appalled to see a sign saying that customers are welcome [italics mine] to shop without a mask regardless of vaccination status. This while local Covid rates are on the rise. It seemed like they were encouraging people to go maskless.
What year is it!?
https://i0.wp.com/www.dailycal.org/assets/uploads/2021/09/TJ...
https://www.youtube.com/watch?v=EbafXjG9ROA
I'll also add their slowness is partly due to their clientele (moreso that standard stores) bringing their filthy reusable grocery sacks, which throw off the flow of the line.
Source: past TJs employee
> Also in 1958, Rexall employee Joe Coulombe was asked to test the launch of Pronto Markets, a store brand to compete against 7-Eleven. After running six Pronto Markets in the Los Angeles area, Rexall asked Coulombe to close them down. Coulombe decided to buy them out instead, and eventually renamed the chain "Trader Joe's".
I realize they sell microwave boxed meals, but yuck. Thankfully they are right next to whole foods so it's not much harm to stop in.
I like the generality of super markets. I like to cook so I buy whole grains/rice, lots of fresh produce, a variety of foreign/exotic spices and prepared sauces, and occasional free range/no feed lot beef. On the other hand, I know people who don’t have as much free time as I have and they can get frozen/canned, etc. food that is fast to prepare. Everyone gets what they want or need.
That said, my wife and I also frequent the weekly farmers’ market, and I go to a tiny store where I see local producers unloading locally grown produce from their pickup trucks.
I wonder if a byproduct of inflation might be more people cooking healthier meals from bulk/cheaper staples.
this "stock" is religiously followed by every household. This also means for a small family, "survival" in case of trouble is much more reasonable because like rice, historically every family just "adjusts" whatever family needs are. families do not "move out" unless there is a house ready to move into. that means, for the most part, a family in difficult times has only daily milk and something to have with rice to survive.
i have done that, every kashmiri has been there so its pretty much normal.
About grocery stores, we still have an informal system of agriculture. there are no big chains, a farmer can bring his/her produce to a market and have small retailers who buy in small quantities (5-50kgs, depending) and sell that produce on their small shops. your "farmers market" is "the" market so the prices do not fluctuate much or like, there is no corporation that can influence prices
It's also amazing to see supermarkets getting the blame. Food prices are almost entirely based on trade deals and exploitation by food producers. Supermarkets are just the last mile in a long chain that includes not just food producers and transporters and sellers, but competing markets with politically-influenced tariffs and government subsidies. The price you pay for food has almost nothing to do with the supermarket, unless said supermarket has such a stranglehold on its markets that it can dictate prices up the food chain (Walmart is the only one in the US like this afaik).
Yes, America, your food is more expensive now. Because for the past 70 years, your food prices have been artificially lowered as a result of anticompetitive market manipulations, government subsidies, backroom trade deals, and changing global environments. The majority of fresh produce you get in a US supermarket isn't even from this country! And let's not even talk about the sizeable portion of this country that doesn't even have access to fresh produce, regardless of cost. Your ability to "eat healthy" is more of a political act than a gastronomic or commercial one.
1. Government spent $1T.
2. Fed made it stupidly cheap to borrow money.
3. We have under invested in the oil and gas industry for years, further industry consolidation after the COVID crash has led to high natural gas and diesel prices. We lack the equipment, manpower, and capital to expand.
4. Fertilizer is made using natural gas for feedstock. Diesel is used to transport food.
5. Ethanol is made from sugar cane and corn. It's used as a fuel additive too. This puts further pressure on food prices.
6. Toss in Ukraine/Russia, it gets even worse.
[0]: Energy and Food Security: Linkages through Price Volatility https://www.sciencedirect.com/science/article/pii/S030142151...
[1]: Nat gas and fertilizer https://www.marketwatch.com/story/fertilizer-prices-soaring-...
[2]: Biden's Stimulus Is Stoking Inflation, Fed Analysis Suggests
https://www.nytimes.com/2021/10/18/business/economy/fed-infl...
[3]: Biden’s ‘America First’ Policies Are Spreading Global Pain (Adviser during Trump admin)
https://foreignpolicy.com/2021/05/12/biden-global-food-infla...
[4]: Yellen Wanted Biden Relief Plan Cut by a Third, Biographer Says (Recent article, but mentions her hang ups in 2021)
https://www.bloomberg.com/news/articles/2022-06-04/yellen-wa...
Another thing to consider is that the Fed bought bonds issued by any high-grade corporation in the US. There was record issuance during 2020-2021. This means that those companies now have more cash on their balance sheets they can use to steer the economy going forward... so yes Apple can pay $22 an hour as a base rate now in part because they borrowed $12.5B last year but your local community hospital with razor thin margins can't compete with that. Also, many people were able to retire early from stock appreciation and home value appreciation alone which put a huge dent in the labor force.
There are a LOT of distortionary effects that remain to be seen from the stimulus alone. Now add deglobalization to the mix, and everything becomes even worse.
Trump spent way too much money, and then Biden spent even more. We had $1T of debt, Trump spent another $1T, Biden spent another $1T. This alone justifies a doubling/tripling of prices everywhere which is exactly what you're seeing.
Wheat has tripled. Natural gas has tripled. Oil has doubled. Copper has almost doubled. Corn has doubled. Soybean has doubled.
We need the government to take money back however it can right now to control inflation. The US government needs to use taxes to buy back its debt and drain liquidity from the market. But of course, they're just going to keep spending more in response to inflation (gas stimulus checks, tax cuts, home buying credits), which is even more inflationary.
Political wing-nuttery aside, I don't see who you think is the culpable party here.
Trade is a boogeyman - most countries import way more of their food than America does. The UK import 46% of its food, the US imports 15%.
It's probably not farmers, since most of them seem to be going bankrupt. There is a guy that's made $4 billion on pistachios and almonds, but that's not exactly your food staples.
I don't think it's the truckers, I haven't heard of anyone making a killing driving produce around.
The article has some good theories as to why it might in fact be the grocery store's fault. America's stores are larger, stock more goods, have higher-touch service, and sell fewer store brand products. This gives them a higher cost structure, resulting in high food prices without high profits. There are grocery stores in America with lower prices, places like Trader Joe's, which sell a smaller selection of store-brand goods in smaller stores at lower prices.
Yes, they're anti-competitive, but they have a pretty good reason to exist in countries that might frequently get into wars, since they would leave a pretty big vulnerability otherwise.
Also, a lot of the food production is sold via futures to stabilize prices and to offset the huge costs of producing it that aren't recouped until months later, but the futures + inflation are kinda working against the producers right now, especially when combined with fuel & fertilizer costs going crazy.
I'm not sure about your assertion that supermarkets have so little to do with the prices, they may not take that big a cut overall, but that really depends on how careful you are shopping given that there are plenty of products where you can pay significantly different prices for similar goods. I do agree that it's probably not responsible for most of the worrying increases, but you do still have to mind your loyalty cards and whatnot.
I think that in large part, prices are going up due to inflation, global shipping issues, disruption of large areas of farmland, energy costs and lack of fertilizer. And those last two are related due to the Haber-Bosch process for producing fertilizer, fuel is not just for shipping or powering farm machinery.
There are plenty of issues, and plenty of reason to worry about how harvests go this year, but I do agree that my worry would be more about the production side, and whether farmers can plant enough, not just the distribution side.
Things are probably going to get worse unless we have really great harvests this year, in my view. The time to deal with many of these problems was months ago, before planting started, but the second best time is now.
The data doesn't suggest "a majority", but approximately half of the fruit and a third of the vegetables are imported. When you look at the data, these imports occur out of season domestically.
[0]: https://www.ers.usda.gov/data-products/chart-gallery/gallery...
Amazon, as well as owning Whole Foods, an upmarket grocer, now runs 29 “Fresh” supermarkets, mostly in suburbs of large cities. At these stores shoppers need not use a till at all, instead being automatically charged as they pick items off the shelves and walk out. Until recently, home delivery of groceries in America (unlike Europe) has often relied on gig-economy workers walking round ordinary supermarkets—a costly model.
But that is also changing. Walmart’s head of e-commerce, Tom Ward, is British and has brought ideas pioneered in Britain, such as “dark stores”, where goods are packed exclusively for delivery. In Arkansas, Walmart has even experimented with dispatching groceries by drone. On May 24th it announced that the programme is expanding to five more states.
How much these ideas will change how Americans shop is unclear. Cutting product lines is often unpopular; big cars and big fridges still support a model of big grocery stores with surprisingly high prices. Still, as consumers fret about inflation, the pressure on American supermarkets to innovate and cut costs is bound to grow.■
They have to be doing well financially with a decent markup, but the quality is pretty great and other chain grocers usually don't have the same draw that HEB does in markets where they compete.
Beside national brands, they source from quality local small businesses, farms and ranches, and even make a wide range of their own "generic" brand food - including fresh foods like meal-simples (a complete meal for one, ready for the oven w/cooking directions), or even a full bbq joint in some stores. Their Central Market food brand found in HEB's is usually cheaper, fresher and healthier than national brands. But if you want higher end organics in majors cities, their Central Market stores in Austin put the original Whole Foods to shame, IMO. The few times I would go to Randells or Walmart would be during larger holidays when HEB was closed and those stores were generally more expensive, had questionable produce and a disappointing selection of just about everything else in comparison.
My biggest complaint is that they don’t take Apple Pay, which I assume means they are doing something scummy with data collection.
They have almost every spice, spice blend, dried chili, dried mushroom, rice, bean, grain, tea, coffee, and flour you could want, in addition to baking odds and ends like powdered cheese, chocolate feves, and xantham gum.
Coming from New England, I find a lot of the dry goods at Central Market to be equivalent to a Big Y (not a Whole Foods competitor). This is because a lot of their “high end” product is just imported Italian food, which is very common in New England (particularly Connecticut). Their produce, meat, and cheese selection is great, albeit expensive. It can also be hard to find “normal” packaged stuff there.
Also, HEB/Central Market in general has been better at weathering supply shortages. During peak COVID, it was the only place in Austin with stuff still in stock.
Yes, according to a GM I know this is due to them sourcing most of their products within a 100 miles. HEB has the best produce, meats, and food quality overall. Generally the best prices as well.
We go to Walmart only for the obscure brand name items or special edition things (as well as non groceries things that aren't practical for delivery)
I believe HEB is the or at least one of the largest private companies in the US. They recently bought the Favor delivery app which is the best of them all. You can write in any store and alcohol delivery from HEB is free.
Disclaimer: no affiliation with HEB, just one happy patron.
I strongly believe personalized nutrition and shopping experiences will have major impact on non communicable diseases.
There's some interesting reporting on the various optimizations like all the isle being half width and one way to save floor space, or they don't put like items together so all the different ketchup brands (for example) are distrusted throughout the store so if it tells a picker to go to isle 5 shelf W and get heinz ketchup, there won't be any other similar items/brands near the heinz ketchup to confuse the picker with. They also arrange the stores in roughly descending weight so that heavy things go in first and light/fragile at the end.
A. Dark Stores / Fulfillment Centers Instant-Delivery Apps operate their own dark stores / fulfillment centers, typically one per neighborhood they operate in. Since these are not meant for consumers, space can be used more efficiently and typically the cost to operate these (at scale) as a percent of revenue is lower than rent space for grocery stores.
https://tanay.substack.com/p/understanding-the-instant-deliv...
Rather than thinking about tech solutions for the health epidemic surrounding foods, I think we need to reign in the prepackaged food industry who relies on unnatural recipes to cut costs and increase shelf life and who adds tons of sugar to everything for flavor.
It's like they search out for the least ripe or most bruised thing. Seems like it's because it's not for them so they don't care, or they don't know how to.
The other point against that theory is people will buy what they want to buy, that may be healthy food, it may not be.
Unless you're talking about taking away the choice and distributing food based on some sort of consortium which is authoritarian and assumes we have sound dietary science which is false.
On the money point, have you seen the fees these personal shopping services add? In no way is it cheaper to have someone else shop for you.
How bad is it when WalMart is treating its employees better than most?
I work with a number of people that have an irrational hate-boner for Walmart for the reasons stated yet they are all Prime members.
Frankly, unless I'm drunk, stoned, or sick, I can't see ever using a non-store delivery service.
What about all the poor people without smartphones? We have such an unequal distribution of wealth and technology in this county that (particularly on site like this with mostly digital natives) it is easy to loose sight of the fact that the poorest ~20% still don't have basic smart phones, or maybe even basic flip phones. Hell they might not even have email accounts.
One thing that has been made clear by all the social programs that were stood up during the pandemic is that landlines and snail mail are still the most common denominator of communication for the poor. Until we get to some simple "smartphones for all" program, I don't see this changing any time soon.
Poor people have smartphones. Even poor people in developing nations are likely to have smartphones. Basic smartphones are ultra cheap commodities.
Some poor people have smartphones. I guess some will get to eat. Also while there is penatration of smartphones into poorer countries, it is hardly 100%
>However, compared to other markets across the globe, India’s smartphone penetration rate is still relatively low. [1]
[1] https://www.statista.com/topics/4600/smartphone-market-in-in...
I have no idea how you got from "smartphone apps will affect how people shop for food" to "anyone without a smartphone will be starved."
But, assuming altruistic grocers, it would be interesting to see how they decide what food to steer people towards. Would I have to share my medical records and height/weight/exercise routine or would they personalize based on something else?
Apps silently tacking $0.10/lb onto produce because you own an iPhone and have a history of buying "premium" stuff...
The web apps for grocery shopping have carousels that might showcase to you two or three new items, but there simply is nothing analogous to aisle walking. You can't even really see the full inventory in these web apps either. To me, that's a huge discoverability issue that doesn't yet present because people have prior experience shopping IRL.
[0] Not by choice, a combination of Necrotizing Fasciitis, Sepsis, and Gangrene left me in a wheelchair
What a rosy view of grocery stores. I used to work in grocery and later a "dark grocery" store. It ain't all puppies and sunshine, sonny. Grocery apps are engineered to hoover up your data and entice you to spend more money, especially on things you normally like to buy. Average ticket size is higher on pickup orders over in store shopping. These apps definitely enable junk food habits with targeted discounts and advertising. Trying to subsist on a diet? Here's a free gallon or $0.99 5-gallon tub of ice cream. Good luck with that diet.
Source: I worked for Kroger for over a decade in every department.
However the mass distribution of food have also very nasty side effects: pushing agriculture toward large and specialized enterprises scattered across the globe *apparently* have raised the overall output but in practice have lowered the efficiency and resilience of agriculture. The push toward standard sizes and varieties is equally harmful: we have create a seed monopoly with hybrid varieties *explicitly* made to keep their characteristics just for one generation (one year) tie farmers to the monopoly itself EVEN WITH LAWS making hard to sell different/non-standard varieties/calibers. Similar nasty things have happen for animal farming: artificial insemination done by very few and very large entities have crushed the genetic variability of animals, surely cows produce more milk etc, but are far more fragile and so on.
Long story short: exaggeration in the name of business have create a short-term hyper-abundance and now we are in trouble to keep the food production at sustainable level FOR NOW, not really knowing what to do for the future. We can't right now "coming back to the old school", but we must do our best to annihilate modern mass-distribution as it is because we are already in a mess, and the future is far nightmarish. I do not know how we can evolve, local scale farms might be self-sufficient for low dense areas, but not on scale, so not enough even to nourish the industry we need behind to have all needed gears and tools.
Like you, I shop at a local chain and the farmers market. I know I pay more for my groceries than my neighbors who shop at WinCo and I'm ok with that since I feel I get higher quality meats and produce along with those higher prices.
I live in Norway but have lived in the US and Netherlands while visiting a lot of Europe on vacation naturally. There is most definitely a very different way in which food is sold in general. The article points out pretty much the same experiences I have had when comparing.
In fact this has been remarked on for years as a difference between Europe and the US: The US is about really large stores where land is cheap and you can store a lot of products. In Europe one tends to follow the opposite model: Smaller stores with more limited selection which has rapid replacement of products.
Automation is also quite different. I was also surprised by the kind of old fashion way checkout works in the US. Like how they meticulously pack your bags. I would say in Europe scanning is generally faster or one uses a more self automated systems where shoppers scan, pay and pack themselves.
Of course there are stores of all kinds of sizes in the US. The same applies to Europe. There are Wall-Mart style shopping Europe as well. It is just that there is a difference in what is more common in each region.
And of course saying "Europe" may be quite inaccurate as there are such large regional variations in Europe. Broadly speaking smaller stores in central areas is more common in Europe than in the US, but once you get into the details then each country tends to do things in quite different ways.
For instance I loved shopping groceries in the Netherlands but kind of hated doing it in Germany.
Aldi has a large presence in the U.S., as noted in the article. About 2100 stores, according to a search. That's nearly half as many as Walmart grocery stores.
> Like how they meticulously pack your bags. I would say in Europe scanning is generally faster or one uses a more self automated systems where shoppers scan, pay and pack themselves.
I dunno, having your shopping bags loaded for you is pretty nice. With respect to self-checkout, I haven't been in a chain grocery store in the U.S. in at least 10 years that didn't have it. They may exist, I dunno. Usually, you have a choice of both.
> And of course saying "Europe" may be quite inaccurate as there are such large regional variations in Europe. Broadly speaking smaller stores in central areas is more common in Europe than in the US, but once you get into the details then each country tends to do things in quite different ways.
This is the truth.
I buy my diaries from my neighbors (there are fridges with pay qr codes everywhere), meat in big packages directly from organic farmers via postal service, fruits and vegs from farmer markets (mostly digital ones these days) and every day things like oil, flour, sugar whatever directly from a local organic distributor.
Buying this way, and buying enough for a month I literally pay less (mostly) for organic/directly from farm than the cheapest supermarket option. Maybe thats just a Swiss thing however.
And I don't have to waste time & petrol shopping anymore.
How is that possible? Is anyone here close to spending $21/week for all the food they eat (ignoring luxury items, etc)?
That hasn't been possible for me for at least 20 years, and when travelling to cheaper places (pre covid), it doesn't seem possible there either.
Where are these average food prices?
I'm guessing 1.5kg of dry white rice can be found for around $1, and that covers the "calorie" needs. The rest of the budget can be spent on vegetables, nuts, beans, lentils, etc. to cover the "nutrients". It would be a pretty sad diet, but I think you could hit the numbers they're looking for.
In that case, I'm having difficulty getting worked up over rice and beans (a tiny percentage of my grocery bill) having a small markup on average in the US.
To put it another way, I am perplexed by the idea that it needs to cost much more than $3/day to feed yourself healthy food in the US, whether or not you have that as your budget. I'm not sure how it wouldn't be obvious that this is eminently achievable without sacrificing a good eating experience. A bit less meat, a little more legumes, and you're done.
Well then, where is that windfall going? Or do Americans not cook at home all that often?
Someone please create a crowdsourced website wheresthedamneggs.com
The problems may run deeper than initially thought.
Their milk is a deal, but hardly worth the 50¢ savings when you factor in the time it takes to park, go in, show card, walk to the back, wait in line, and go back home. Not when there's a Kroger right by me where I can get in and out in less time it takes to drive to Costco.
https://www.nhregister.com/neighborhood/bayarea/news/article...
So when everybody's poorer, everything's shittier, simple as that. Poverty sucks. For sure America has gotten poorer year after year this millennium. It's just presented from a more oblique angle, inflation statistics are of course manipulated, and worst of all the Fed now thinks left-shifting solves problems. So normally we'd be talking about multiplying by 10, but I'm not sure how the numbers are represented, I think binary coded decimal.
At any rate the era of actually printing money, actual paper money, pressing command-P and hitting enter and taking the money from the printer and then using it, is a bygone era much more beautiful than the present. Now the Fed just says "eh, here's some zeroes on the back of your account." Bernanke joked about this, thought there was no evil in fiscal easement because "they're just numbers in a computer." He even laughed. That tells you everything.
Well there's silver lining, so at least they retreated (or used sanctions according to the official press releases) from Russia so now there's two sets of numbers on computers, that's better. Or better still, concurrently with Bernanke, bitcoin was invented specifically to stop what is currently happening in America, everybody getting robbed by inflation that's way WAY higher than they're openly talking about. Not only that, but there's not just one person making money out of thin air, there's also North Korea printing dollars, they're minting money too, and I...divine the Fed doesn't have such a high integrity system protecting those numbers on the computer. Competitive left-shifting.
So that's why supermarkets seem crappy, it's because everything's crappier, everybody in the supermarket is not as skinny as before, everything's worse, why? Poverty.
Inflation aside, if you're paying too much for groceries, you don't know how to shop.
Part of the problem is people are willing to pay $6 for bananas at Whole Paycheck, and the obsession with organic foodstuffs. When the same products are available at Walmart or Costco for 1/3 the price. I think we have an entire generation of people who never learned how to shop efficiently, look for good deals, use coupons. Let's be honest, the clientele at Whole Foods generally wouldn't be caught dead at Walmart. It's mostly psychological; the food there is not necessarily higher quality. For example, Costco sells restaurant-quality meat; you can buy Wagyu steak there. But you need to consider that maybe paying $8 for a loaf of 'organic' bread is an irrational decision.
Their loss, I suppose.
[...]
> Seems like a good deal for a premium, healthier item.
Last time I shopped there I paid nearly $4 for a bottle of lemon juice that looked and tasted like sewer water. Down the drain it went, as did my money.
That store exudes an Apple-like reality distortion field, and it seems to be working pretty well.
When you convince enough people that $13 for a grilled cheese sandwich is acceptable, that becomes the norm. It's the milkshake scene in Pulp Fiction become reality.
Yes, many consumers have terrible habits, but systemic forces aren't helping.
Think you have your conspiracies confused there. The chickens are different because of being washed in chlorine. The cows are fat because they eat soy. It's you who's fat and feminized from the seed oils.
…is the current alternative health food theory.
But you can easily get grass-feed beef, and people tend to dislike it compared to grain-fed beef, because it tastes grassier and has less fat.