My take has been that I pay more than that for almost every other subscription (Netflix, Spotify, etc.) and yet Kagi is the only one that I'm almost guaranteed to use every single day and it's got the biggest influence on my productivity. The others I'm more likely to just passively consume. With Netflix increasingly being more hit and miss as to whether it's even an enjoyable experience.

True, I wish they gave a discount when paying for an year. BUT! with the quality of their search results I am still going to pay for it. I used ddg to get away from google and I often found myself doing g! everytime.

With kagi, I almost never have to go back to google. Its really good for programming related searches as well. One of my favourite features about them is I can block certain sites from appearing on my search results and see more of certain sites.

Even a gym membership?