We've been placing 100K+ solar facilities with accredited investors for a few months now as we've gotten our private beta version off the ground. We've also been working with more experienced finance partners to structure future investments available on Legends Solar.
My wonderful cofounder hails from the art world, and has been helping to place our accredited product. She will be key in helping Legends create a resonant brand with cultural currency as we grow and evolve.
Before we raise seed or launch our retail product, we will bring some project finance experience in-house. Recruiting has been easy because people outside of climate love our brand and mission, and people inside of solar finance are often finance professionals who rarely have an outlet to share what they do for the world and the industry publicly. (You should see us as solar finance conferences, we're the bell of the ball - not kidding, we found many of our finance partners there).
I wanna push back on the idea that designers are no 'doers'... 'Doing' is an ethic, not a discipline, and there are plenty of examples of designers rising to be successful entrepreneurs (AirBnB, et al.).