I've wrote in in the background section of Readme.

Basically, I worked in a cloud company in a team that provided a managed service for Redis and Memcached. I witnessed lots of problems that our customers experienced due to scale problems of Redis. I knew that these problems are solveable but only if the whole system would be redesigned from scratch. At some point I decided to challenge the status quo, so I left the company and..and here we are.

Sorry, missed your second question. Redis is using fork-based save for snapshotting and full replica sync. This means that memory pages are duplicated on write. That consumes more memory than DF implementation that implements algorithmic point-in-time snapshotting. In addition DF was designed to use less overhead memory in its keys table. As for the why, you can read about it here: https://github.com/dragonflydb/dragonfly#background