Once Immune from Crypto Winter, Bored Apes Are Feeling the Cold

Wish it was a little more clear what units the gains and losses were denominated in. "Down 40%" could mean "down 40% in ether price" or it could mean "ether is down 33% to USD and the NFT is down a little bit in ether price".

Anyway, HODL means it doesn't matter if the price drops to zero, because it of course either it rebounds to a 1000% gain soon, or, you haven't lived until you lose it all on speculation anyway.