Cookie law is "simple", but what does it achieve? How are our lives better after knowing that every website uses cookies? Is there any website you thought "oh wow, they are telling me they are using cookies, this totally changes my perception of how they operate!"?
GDPR is the same: did it make any difference in the amount of surveillance capitalism we are subject to? No! Did it make any of the sites you use to reduce the amount of data collected? No! Did it make money for a fuckton of lawyers who went after Small/Medium Businesses who had a website and had no idea if they were complying or not, leading the majority of them to just close down and move to Facebook Pages? Of course it did!
It's akin to saying that assault is now okay because the people are being forced to sign consent forms before getting punched in the face.