Best startup advice of the month

This doesn't strike me as a common failure path for startups, hence not super helpful advice. Being awesome is always a prerequisite. But, being first does offer huge advantages. First movers often have a surprising amount of of staying power and really raise the bar on subsequent offerings.

On these types of submissions I think the message is not aided by the site... so.....

"Wish more startups focused on what can we be AWESOME at rather than what can we be FIRST at. "First-mover advantage" can be a trap"

doesn't this conflict with "Release early and often" mantra?