I completely realize that the copy is largely the same (which you have amazingly good copy), but I think you're confusing the potential buyer by having an Analytics Dashboard as your hero image.
You're not an analytics product. You're a publishing platform making it easy for people to make a livelihood using your platform. As such, the hero image should be about that person and/or publishing ... not about clicks and page views.
- Oh, an editor that's somehow optimized for professional flows. Maybe that's worth learning.
- Nope, wait. This is an analytics product for people with lots of readers. Meh. ...vague privacy concerns...
- Looks like a "call to ask for pricing" model or something.
- I wonder if this supports RSS, or if it'll break my reading flow if it catches on. (Scroll down, see there's no rss icon). Nope. Back button.
Anyway, congrats on the 5.0 release!
(Please take this as constructive criticism, and note that I'm not your target audience!.)
Back in 2013, Ghost was promoted as just a blogging tool. In contrast, WordPress had become a general publishing tool i.e. a blog, a CMS, an e-commerce store, any type of website (portfolio, news website, etc.) Fast-forward today and Ghost is also a general publishing tool that can do many of the things WordPress does.
How do you see Ghost vs WordPress today? Is it fair to say that Ghost today has become what WordPress is (i.e. a publishing tool covering the same use cases as WordPress)? Or is Ghost's scope more narrow than WordPress?
Ghost's scope has grown significantly relative to Ghost, but - as I outlined in the post in some detail - our target usecase for the platform has remained pretty consistent, and far narrower by comparison.
All that being said: Apps have to evolve with the market, and Ghost is no exception. It's no use making something and then never changing it, because the world around it doesn't stand still.
does Ghost still depend on jQuery?
do you consider adding server-side code highlighting?
do you consider supporting other mail options other than Mailgun?
i'd love to start a mailing list with Ghost but those issues keep me from it
otherwise i'm always looking out for Ghost and you've made amazing progress so far over the years!