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Trying to integrate with SFDC was a mistake. The product never fit inside of the company. Of course their investment made Heroku successful over the first few years (and eventually highly profitable as I understand) but they should've just spun it off and let it succeed without trying to figure out how to "enterprise" it.

What we knew how to do at Heroku was build a great platform for developers to launch apps. We never claimed to know how to make that model work for enterprise. In fact we were awful at trying.

Former Heroku employee here: everything you list happened within the first year of acquisition.

You’re correct that the lack of real integration with SFDC was a large part of the problem though. Though as far as SFDC acquisitions go Heroku was cheap. More expensive ones had far worse outcomes even with integration.

> Heroku never seemed to want to integrate, but instead be the "cool kids", those who just do not have to worry about the enterprisy stuff such as automated backups, DR, high availability, enabling Java, etc.

Seems like Salesforce got exactly what they bought. Not sure why they’d be surprised about it.