Today (October 17, 2011), it went down. And, of course many will see Jobs gone as a problem, as well as iPhone 4S being somewhat of a bust. Whenever they release iPhone 5 and their killer settop media/gaming box, their stock may go up. But, for the most part the market is currently volatile and people are less in the mood to spend on higher cost products, so I would bet on a downward trend. Who knows though. I would not buy now.