maybe i'm squinting too hard,
but I see this as related to a more general attitude of imposing our will while disregarding what is already there.
"why would we want to position the building according to where it is? specially when there's an alternative of putting it however we like, and then involving a sophisticated air system which will isolate the building from it's environment (which is going to shit anyways) and also, think of all the jobs, the infrastructure, electricity, generators, coal-mining, ac technicians, etc that come with an AC based building! if the building, just by virtue of where it is, can do without all this then the economy will shrink, we cannot have that."