Is that it? Only marketing? Could Apple had not made something simple that existed before?
Would you mind showing us some Siri-like, grammar recognition and all, that existed before and people failed to get excited about?
How about the version of Siri that existed before being subsumed by Apple? I had never heard of it, though it seems that the tech was relatively the same.
From what I've heard the earlier version didn't have the same level of integration with other apps
What grammar recognition? it's a combination of keyword extraction and limited functionality. Using words like "time" or "clock" or "wake" for example would trigger the alarm clock functionality, it's not analyzing grammar because it doesn't have to since the limited actions involved have their specific vocabulary.