I won't switch to iPhone for two reasons.
1) I can't afford that shite.
2) I don't want control of my device taken from me.
On #1 - I buy a cellphone to be contactable, and to browse the web on the move with a reasonable modicum of speed. I rather dislike the whole "hey, our app is far better than our website" movement in the industry, because I know that "far better" means "far better for tracking and targeting you", based on my experience in adtech. And I don't need whatever bollocks tech (two cameras so your photos can do a little swoopy thing!) Apple is chucking in and charging big bucks for. I just need a smartphone that has enough CPU to run things okay.
But I get other people might want fancy camera stuff without forking out for a proper camera, all good.
And I find Android phones offer far more options at varying price points along the spectrum in this regard than Apple.
On #2 - I've never had to wait for someone to find a vulnerability in my phone before I can root it, and do whatever I like with it. I can easily install APKs from others or myself without going through an app store, or paying Apple for a developer licence to write code to run on my own frigging phone.
My non-technical wife can't grok Android, she's been on iOS since the earlier iPhones, so when her iPhone 5S' browser began to routinely crash when loading websites she read on the regular, I caved and got her an iPhone 13, at much expense, and she's generally unimpressed at the upgrade (she really misses that physical button). She doesn't care about any of the bollocks that they're advertising as a reason to upgrade - macro-photography, night photography, cinematic mode? She gives zero shits.
Having to Google how to restart her phone when an app wouldn't stop playing audio really pissed her off though, I will say.
The price of that thing was fucking ridiculous, but she can at least use it for the things that she always used her phone for, until something happened that caused the browser in her last iPhone to start shitting the bed - lack of browser upgrades? Bad browser upgrades? I'm unsure. I'm not a fan of Safari on any platform, so I'm just going to glare accusingly in that direction.
TL;DR - iPhones are pricey AF, glad you got the iPhone 12 for free, and I really dislike Apple's approach to letting me do stuff with the small computer I bought that can incidentally do phone calls.