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Locally in Seattle, Amazon has a really bad rep. Only on places like hackernews where everyone is excited about AWS (despite its many, huge, annoying flaws, remember when ebs when down - AGAIN?) do people not realize this.

Amazon has lost a lot of key tech talent, it's been happening since about 2006 when the economy picked up a lot more.

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Seems like only people in Seattle, and Ex-Amazonians have a clue about working for Amazon. Don't be surprised if HN trolls down-vote your comments out of sheer ignorace.

I think a large part of it is that traditionally companies that are back working environments also produce crap for products.

But yet Amazon, product-wise, is fast-moving, innovative, and often right on the money when it comes to what customers want. It's a lot like Apple in that regard.

So it becomes difficult to grok how this seemingly innovative company that has its finger on the pulse of retail (and beyond) can become such a doggish place to work.

It's the ultimate siren call isn't it. It took me two years before I decided throwing myself at that brick wall every day wasn't worth it, cool products or otherwise.

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