> NYC and Chicago are about as far as you can get from “socially conservative”, so it’s not clear what your narrative actually is here.

They aren't "socially conservative" in the "I hate gay people" way, but they certainly have the dog-eat-dog look-out-for-number-one fuck-you-got-mine American culture down pat. They're just more blatant about it than the "bless your heart" public-face-goes-to-church-and-is-friendly/private-face-exploits-their-employers rural American folks.