https://www.dexerto.com/entertainment/livestream-viewership-...
I saw when this first started getting attention, and it was from Gen-Z rail fans who thought that it’s hysterical some young social media manager convinced Amtrak to stream on Twitch. YouTube wouldn’t have gotten the same reaction.
And not to say the actual videoplayer is also better, live rewind for example which still non-existent on Twitch
Right now Youtube is having to write huge checks to lure away big streamers from Twitch. They'll probably do better with that than Mixer.
Atm the optimal strategy is to livestream on twitch then pay an editor to create highlight videos on Youtube.
Live rewind existed on Twitch until very recently, though it wasn't called out in the UX: you just have to click on the person's profile and go to the VOD page. However recently Twitch added a gate where they changed the default "automatically make VODs available immediately" from true to false, as a mitigation strategy against their DMCA volume (RIAA scrapes twitch VODs in volume).