From context collapse to content collapse (2020)
roughtype.com
roughtype.com
> The diminutive size of the device’s screen further compacted all forms of information. The instant notifications and infinite scrolls that became the phone’s default design standards required that all information be rendered in a way that could be taken in at a glance, further blurring the old distinctions between types of content.
I've really struggled with this concept when building out apps and tools that have to fit in the form factor of a smartphone. Some things are just too complicated or too nuanced to express with little buttons on a little screen.
Sometimes it's an interesting constraint to work within, but more often than not I feel like I'm leaving so much on the table when it comes to functionality and usability.
I also sometimes think that this is another reason our phones are making us dumber and more fragile. We have become used to having everything done for us.
Phones do not simply make us dumber. They make some things harder, some things easier, and of course, require responsibility on our part.
As someone with ADHD multitasking is in my blood (obviously this is different for everyone but that’s how mine often manifests). The digital age is in some ways incredible for someone like me, because I am able to pick up things that fall through the cracks at speeds I could never do previously. Search functions are my lifeblood. But as you’re discussing, it’s hard to distinguish between different sorts of content now, which is very important for someone like me. I need to kind of know what I am signing up for, and I don’t need everything to be designed for speed reading or quick glances.
Audio formats don’t really fall into this problem. They are the links they are, and it is right in front of you. It is a known, concrete quality. The only thing you can do is change the speed at which it plays back, which is an entirely different thing. I don’t know maybe I’m a little off base here, but something about what you wrote just made me think about that and really click into place why I’ve been listening to so much audio contact and reading so much less. I need to fire up my kindle paper white a little probably.
'Context collapse' I understand as the merging of our pre-online identities (who you were in various contexts) into one authoritative identity due to ubiquitous social networks.
Of course they take him seriously, just not as an analyst or scholar, but as a sort of random force of nature whose utterances and whims inform the actions of the people most directly shaping the system through which so much social interaction is now mediated.
I don't know if any of the FAANGs allow outside sociologists, linguists, and anthropologists to study them as organizations or societies (as opposed to merely giving access to their platform in order to study users), but it would be fascinating to get that kind of glimpse of how things really work and change over time.
- content collapse: different mediums (tv, radio, newspaper) collapse onto a feed
- reality collapse: different forms of content, fictional or real collapse onto a single stream: propaganda, marvel universe, GPT-3, Dall-E, etc.
Could be a nice sci-fi theme.
You can sort of see that in the memes that compare Putin with several (malefic) characters from teen movies/TV shows/books, Voldemort being the most popular afaik.
There has to be some sort of balance. There is good and bad in globalization. Good and bad in having only 1 or 2 companies that control the entire world.
Can you imagine if every single person in the world spoke the same language and had the same cultures? Maybe then there would be even greater homogeny.