I have accepted that I need someone who can sell. I can do the tech but I'm just too honest and direct to be a good sales person.
You’re going to have a tough time finding a good sales partner if you assume them to be dishonest. Liars aren’t generally good salespeople.
It might be tough because most won't enjoy hearing it, but marketing is 100% lies. It is frankly dishonest to pretend otherwise.
You can say you don’t have the skills to sell something, but framing sales as something that is inherently dishonest or a misdirection shows you have a misconception of what sales ultimately is.
Could have probably worded my initial comment better.