It’s worth contemplating on Steve Job’s simplicity of marketing: Give consumers less choices. Cut down the number of SKUs and slim down the product line.

Wordpress options at this point are just stressful. Do I really need to keep track of page views? It’s like the same absurdity when it comes to font licensing. Every time I want to buy a font, myfonts wants to inject a tracking script to track how many people visit the site. And then the same people complain there isn’t money in selling fonts. Simplify and give less stress to customers. Explain that in the marketing copy. For SaaS where the marginal cost is diddly squat, increase in sales will most likely offset whatever last penny you want to squeeze from customers.

Marketing people just don’t get it. I’ve seen this happen in my own company, seen it first hand how it damages sales. Marketing that works with AWS doesn’t work with Wordpress. Totally different customer needs.

Ghost blog guys do it better but it can still be simplified.

Edit: I just checked https://wordpress.com/pricing/ – That looks very simple. Two choices, sorry for the rant, I was just going by the article.