But these same companies are already issuing 100% chip-and-pin (plus tap) cards in every market other than the US.
If you want to blame anyone, blame the vendors of US ATMs and POS systems. Without their support, and a willingness to push through a deprecation/replacement of older hardware, chip-and-pin cards are pointless, because nothing reads them. (I would know, as a Canadian with a chip—and-pin card who frequently visits the US.)
There are even places with no swipe, where we can only use chip.
Citation please? I haven't seen a non-chip-and-pin card issued here in the US for at least 5 years (probably even longer), and that includes my tiny local bank..
They all have chips. None of them have chip-and-pin.
True chip-and-pin cards and terminals will generate a cryptogram that authenticates the individual transaction. You type in the PIN code, and only then will the terminal communicate with the EMV microchip in the card and allow the transaction to complete.
The magstripe is there for old POS systems and the off chance the chip can’t be used (dirty contacts), but the reader has to allow you to use the strip. And that only happens after multiple (about 3) failures.
I always thought that its absence in the US (until pretty recently) was a cultural thing, not a technical thing.
The credit card companies (i.e. Visa) don't reimburse fraud, they leave that to the issuing banks (i.e. Chase, Capital One, etc.... whoever you got your card from)
I used to think that (and maybe it was true once), but haven't found that to be the case, I've had far better experience from Chase for my Sapphire card.
My wife recently ran into a problem with a booking through Amex's own travel service, the hotel said they had a reservation, but not payment, but we paid for the room at Amex travel. So we figured no problem, just pay the hotel directly (their rate was even lower than Amex) and call Amex to have them remove their charge.
It took 5 calls over several days to finally talk to someone who could help, and it still took 3 days for the charge to be reversed. And this is for a Platinum card.
Visa/MC can afford to just not care, because there’s always someone else who’ll pick up the tab. Which simply is not an option for AmEx.
https://www.google.com/search?q=what+is+amex+doing+wrt+russi...
American Express Suspends Operations in Russia and Belarus