On the other hand, whilst I think the ACCC is right to pursue them over this, does it have anything to do with their previous showdown?
https://www.abc.net.au/news/2022-02-18/facebook-blocked-aust...
On the other hand, whilst I think the ACCC is right to pursue them over this, does it have anything to do with their previous showdown?
https://www.abc.net.au/news/2022-02-18/facebook-blocked-aust...
Certainly there would be general political pressure to keep Big Tech in line.
Australia has a history of taking tech to task: remember a decade or more ago they pulled Adobe up over local pricing!
On another note, I do find it weird that Facebook Ads in AU mostly seem to be low quality brands and scams!
I work in marketing and have looked after 8 figure budgets so have some industry experience.
But yet I'm left wondering why I never see big brands on Facebook in AU!
FWIW I do advise my clients to critically consider FB or Google Ads due to the levels of click fraud.
You need serious budgets to be able to absorb the fraud and see positive ROI in AU!
YMMV :-)
> FWIW I do advise my clients to critically consider FB or Google Ads due to the levels of click fraud.
Looks like you answered your own question! :)