Why Google AMP Is a Threat to the Open Web (2018)

If it is all but dead why are news publications still including AMP links. For example, following AMP links without Javascript/CSS enabled has long been an easy way avoid some of them that use "paywalls" to annoy and track non-subscribers (instead of simply denying access through use of password protection). See, e.g., WSJ.

AMP no longer gets preferential treatment in search results as of mid-2021, which is the primary reason most publishers implemented it. I haven't seen many AMP pages since then.

https://developers.google.com/search/blog/2021/04/more-detai...

I mean it used to be that you could design the best page around and the AMP version would still get a higher search ranking so that's why. Thankfully not true anymore?

This is something I say whenever Google AMP gets brought up.

To your average non-technical user, Google AMP is a godsend.

AMP pages are faster and more responsive than non-AMP pages. Even without the pre-loading, they're an order of magnitude faster because what you can do has been slimmed down to something far more sane.