Are legendary music catalogues worth the money?
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As a consumer, this can be pretty annoying. Often TF shows (as one example) might only get music rights for the inital broadcast and not reruns. I've come across a few shows that are never released on DVD because th emusic rights would just be prohibitively expensive to do that.
But what I'll be interested to see is in the coming years if Western governments will "allow" such catalogues to enter the public domain. They should but we're all familiar with the repeated and unjustified mouse-related copyright extensions.
I mean up until Happy Birthday entered the public domain (which came down to a century-old song book and a court case [1]) it was stil generating ~$1m/year in royalties.
Aren't we well beyond the point where this sort of thing is justifiable?
[1]: https://www.seattletimes.com/nation-world/old-songbook-could...
https://mspoweruser.com/forza-horizon-3-no-longer-available-...
https://en.wikipedia.org/wiki/1984_(For_the_Love_of_Big_Brot...
Seems more of a creative dispute than royalty issue, though.
There was a small movement a few years back that digitally removed the royalty free music and re-added the original music, but that means that depending on how loud the royalty free music was, the audio quality of the characters' dialogue can get really bad. I still liked it better than the royalty free version though, because Daria really is a time capsule into the late 90s and without the original music it loses a lot of that power.
As far as I've been able to find, there's no way to watch the original episodes. If anyone happened to tape every episode, they didn't upload them anywhere. I'd kill for an official release with the original audio.
So where before a £100 income you get in 10 years might have been worth £50 now, you might get £95 now instead when rates are lower.
Incomes from music would be inflated by low rates.
The other thing that is very hard to model is that songs might become unpopular. This is probably more of a downside risk though I suppose it's happened that a song becomes more popular due to a new recording.
If you're an artist it makes a lot of sense to cash out given these two things. Rates cannot get much lower, and chances are your songs will go out of fashion.
Now why does anybody want to buy them? Well just like before the GFC people are looking for all sorts of bonds to sell, and this is one of those unusual deals you can pass by your investors that will make them feel young again, dressed up as a sound financial investment. Of course there's also actual income being made, so it's not a complete scam, but the logic is like any other financial instrument that has long and uncertain future flows.
1. The administration of publishing rights is often really badly executed. Investors like Hipgnosis are really good at finding both historic uncollected revenues and making sure the catalogue is getting very penny it is due.
2. A lot of these investors are not “bankers”. The founder of Hipgnosis is a very shrewd and very successful music industry artist manager. Many of the other acquisitions are by music conglomerates. Eg Sony has spent a huge amount in the past year - hundreds of millions.
3. Aggregated data is hugely powerful in valuing catalogue.
4. Streaming is a market share game. If you have more market share you get a bigger slice of the pie. Streaming revenues from the significant platforms are not based on number of streams directly or minutes listened.
5. There are legislative changes going on just now which could radically shake up the publishers share.
6. A big big issue with publishing revenues revenue leakage and multiple commissions. A Collective Management Organisation handles local royalty collection - and takes a commission for doing so- but before those royalties hit the bank account of the rights holder there may be several other people commissioning. Rights investors can establish direct relationships on a territory level meaning double/triple commissions vanish, vastly increasing the value of the revenue streams.
7. It’s very easy to assign asset value to music rights because there’s a HUGE amount of detailed data. People aren’t simply sticking a finger in the air.
8. I personally believe that publishing rights are undervalued and will increase in value quite significantly as we enter the next phase of music consumption, linked to metaverse/tokenisation/digital fandom. There are huge opportunities around digital artefacts in the decade ahead. If you’d asked me a few months back what I thought about the metaverse and NFTs in the context of music I probably would have said “emperor’s new clothes”. I’ve spent a couple of months doing some pretty detailed research and I now believe there are really significant opportunities opening up. Kids who are 12 years old now - so younger than instagram - are growing up in “blended reality” where physical and digital existence are completely blurred, digital existence is a significant part of identity and physical artefacts may begin to be seen as inconvenient and unwieldy. That opens significant opportunities for digital exploitation of publishing rights. Want an interactive 3d music related artwork for your metaverse space? If that uses lyrics you need a licence.
What does this buzzwordiness mean in practical reality?
Sort of like creating a new RIAA - some of your profit is licensing the music, and some is settlement money from mass lawsuits that you send to every torrent pirate or streamer on the internet.
We'll still be putting The Rolling Stones, The Beatles, Zeppelin etc. as the soundtrack to these movies.
I think they are worth the money.
I was listening to the radio today, and the current hit has the legendary lyrics "A B C D E" (yes, saying the alphabet) and the singer had to have the autotune turned up to 11 to apparently get on key.
Though I do have to admit Gloria Estefan had a "hit" where the words were "1 2 3 4 5 6 7 8 I'm gonna keep on counting" (please stop!).
For a 17 year old girl, it’s damn impressive.
As Rick Beato reminds, it’s easy to dump on modern music. True music lovers should be able to find something clever about every popular song.
Now I've got a music app that mixes up the smaller, more specific genres I prefer. Basically the drop in the quality of radio caused me to go to streaming which has caused me to develop a taste for less common subtypes of music. If country radio had continued to play anything besides guys with fake southern accents singing about girls in cut-offs and trucks, I'd probably still be listening.
Think about the command that groups like Van Halen, Journey, Depeche Mode or Metallica had at their zenith. Nothing comes even remotely close today--and I'm not counting groups like the Beatles, Queen, or Led Zeppelin that are absolute legends.
And it's not like these groups were a rare occurrence.
Personally, I think it's just a matter of too much competing entertainment rather than the modern musicans sucking. Video games were compelling when you had to go to an arcade and pump quarters into them. Once they entered the home there was never any question that they were going to absolutely devour the spare time of teenagers who were always the primary driver of pop culture.
I don’t see why you would label this a problem. There’s no such thing as too much competition for art
However, I find it impossible to believe that my dad at age 40 would not have heard of Madonna, Salt 'N' Peppa, Ace of Base, Milli Vanilli , etc. Even my dad in his peak lame years would have been aware of the Milli Vanilli scandal as it was happening.
My point is more so that these artists are better without striving for mass appeal. It’s ok that they’re not mega stars. They’re doing just fine.
But are they really doing fine?
My "go to" example for this kind of thing was the lead singer from one of the metal groups based in Southern California. They had just done a West Coast tour and then did the festival circuit. The interviewer asked him when he was going to tour again. His response: "Well, I think we maybe came out about even from the touring. And now my tattoo business is now pretty much booked up for the next 12 months. So, probably not for at least a year. Maybe we'll probably play some local shows every now and then."
That doesn't sound like an industry doing "just fine" to me.
Lady Gaga and Lorde and now Billie Eilish were all new sounds that exploded in recent times.
Enjoy what does. Lots of stuff from this decade will. If you can't find the stuff you enjoy why bother with modern pop at all?
Plenty of good music, even pop out there. But much of it has gone to niche tastes.
TikTok has more or less put this in overdrive. A recent meme uses a sample from a 1964 song, Remember by the Shangri-Las. https://youtu.be/wfxw1uALKgk
most western choral music is pretty repetitive lyrically, because there are only so many ways to sing about how much you love God that people appreciate. and I say this as someone who did that kind of music for years.
https://www.youtube.com/watch?v=O6HoFaYPYs4
I'm sure he picked this up while in Japan during the Korean War.
It's nice to see this hasn't been forgotten.
- The song was written by 2 people of Armenian heritage. One was the Pulitzer-winning author William Saroyan; the other, Ross Bagdasarian, is better known for his creation, Alvin and the Chipmunks.
The melody is based on an Armenian folk song and the song is based on the Armenian custom of generously plying guests with fruits, sweets, etc.
- The song became a hit when it was recorded by Rosemary Clooney (George Clooney's aunt). When the song was presented to her, she hated it and only sang it because band-leader Mitch Miller threatened to fire her if she didn't record it (this [1] was the result and, yes, that rollicking keyboard is, in fact, a harpsichord).
I think major reason earlier music was not as popular was due to how people consumed music. For a long time the only way a lot of people would get to experience music would be to attend concerts, which was a relatively privileged thing to be able to do. Records were one of those things that didn't really take off until post world war I.
But of course there were both technical and copyright reasons they didn't just re-release recordings from the 20s!
Sirius XM just bumped their 60s channel up out of the bottom of the dial in preference to pop. The 70s and 80s channels are still down at the bottom. That speaks to the audience.
Time ages things out.
I don’t think the Beatles or the stones resonate with millenials and younger much. I’m in my late 20s, grew up on classic rock and still fairly fond of Pink Floyd and Rush. I’ve seen Keith Richards perform live. By all means the songs are good but they mean very little to me. I’m probably top 1% in terms of classical rock knowledge within my age peer group.
Franchise movies made by or targeted to boomers, sure, but I think it’ll slow down quite a bit over the next couple decades.
When I was a kid, I learned about classic rock through the radio because that’s all my dad played on the radio. This isn’t the case anymore. Now you aren’t limited to a few stations all favoring the most mainstream subsets of music.
And that’s cool. Music has never been so diverse. The accessibility of artists is so strong and there’s lots of great talent
https://www.theatlantic.com/ideas/archive/2022/01/old-music-...
Obviously some think it worth it since these sales are happening.