HN can auto-label all our posts by default as personal opinions but if they can detect I am a MS/Apple/ employee they can auto-label me with that, if I am part of some group they can label me with "member of this group". Transparency if fine with me.

Like for food, label what is inside, if you want the "media" label you should be an actual journalist and follow the laws and the media code of conduct, otherwise we can give you a different label more appropriate.