Even worse, Amazon the company is so economically/culturally dominant that I immediately thought of Amazon the company rather than the most important rainforest on earth. I almost wish we could force amazon the company to change its name.
I've wondered about this too. It like the company doesn't even pay any attention to the connection with the actual Amazon. If it put 10% of its annual profits into it it could literally save the forest. Imagine that, the symbolism, the credibility it would gain.
Don’t they have an incentive to destroy the rainforest in order to protect their trademark?
Killer Bug Revealed in Amazon Top Layer Environment