People who purchased games on the original Wii Virtual Console had to pay per-game fees to upgrade to native Wii U versions. As if that wasn't cheeky enough the Wii U NES emulation was terrible. Bad colors and serious input lag. Instead of fixing it for those customers who already paid (sometimes twice) for those games, Nintendo released the NES Classic which had a much better emulator… but only if you paid again.
(There also wasn't cross-buy/play between Virtual Console 3DS and Wii U, as opposed to e.g. Sony's PS3 and Vita's PS1 support.)
Then came the Switch with Nintendo Switch Online. Putting aside subscription vs. purchasing, the experience is great. But all those Virtual Console games you have? Can't play them. Pay again.
Remaster are cool but the way Nintendo approaches them is another example of how early adopters get the short end, with Wii U games getting re-releases on Switch (great) with additional content like Bowser's Fury (also great) but without making that content available as DLC to people who already paid full price for the original versions.
(By the way, those NSO N64 games aren't part of the basic subscription)