Malcom Gladwell talking about innovation? No thanks! This is the same dude who thinks Intellectual Ventures is an innovation machine.
http://www.newyorker.com/reporting/2008/05/12/080512fa_fact_...
http://www.newyorker.com/reporting/2008/05/12/080512fa_fact_...
Plus there's this (ab)use of his name: http://cyclingprof.blogspot.com/2010/04/gladwelled.html