You can probably generalize this and bit and say that capital is currently flowing to activities that are expensive. In this case the activity that everyone is trying to "fix" is marketing. It's insanely expensive to market products and services. Reducing costs there would free up resources to go to things like biotech or whatever else people would rather capital go towards. I try to stay value free in my judgments on this topic so I'm not really moved by this to begin with.

I realize that there is a lot of money spent on health care but that money is spread among a lot of different activities so it's not something a startup could target and hope to fix on a large scale.