It’s clear people believe that CloudFlare have a good chance of seriously competing with the “big” players. AWS has quarterly revenue of about $140B, CloudFlare at about $0.2B has a lot of potential growth ahead.
Their strategy is clearly to expand into more of the cloud services industry. There are a few missing pieces currently (VPS, Containers, Database servers) but I’m confident they have plans in those areas.
The interesting thing is that they are approaching each area thy go into with new ideas. Although I wouldn’t be surprised if we see them make some acquisitions at some point.