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Thanks, that's useful.

What I don't get about twitter as a company: Why do they have so many employees? If they scaled back they could have a nice business as it is.

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The goto answer for this is that they have the number of employees they have because they deemed each new employee to provide more value than they cost to employee. That’s their goal. Their goal is not to have the minimal number of people required to run some very simplistic description of their company. They would employee a thousand milk delivery people if they thought each one would provide more value than their cost to employee.

Alternatively, the cost of hiring the employee is lower than the cost of letting a competitor hire them

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