Right, I actually see this as a very simple trade issue! China doesn't allow US social networks in China, so the US shouldn't allow Chinese social networks in the US.
Doing anything else means that Chinese companies have the ability to build international platforms—where both Chinese and US citizens can participate—and US companies do not. Furthermore, those international platforms could potentially be made to enforce the CCP's standards for speech, setting the tone for conversations about Uyghurs and Taiwan worldwide.