Are you fronting this money or during the sign up process you have to bridge your phone number with a wallet, maybe you're generating the wallets/tied to this phone # and they have to load it up... it sounds cool/intuitive to use a phone number.
I'd be concerned with theft too like sim jacking though not sure how often that happens.
Are they going to get a text from blockpay saying "you received coin amount".
Yeah... phone #'s interesting but seems like you still have equal difficulty somewhere else unlike old way of scanning QR code/transferring that way.
Also idk how many lay people use crypto or if they have it it's through something like Coinbase/RH/CApp.