How much did the original iPhone and iPad cost to create? I imagine it would be an easy effort for 2022 Apple, and even a total failure would not dent their revenue by much. I can't imagine Cook being unable to do it.
…and he has: AirPods, M1, Apple Watch, cleaning cloth…
Also some failures that made it out the door, like HomePod…
I’d like a little more focus on quality and consistency but that would mean stepping off the annual treadmill. Which they could do everyone a service by being the first to do so.
0. https://en.wikipedia.org/wiki/P.A._Semi 1. https://www.wired.com/2015/04/the-apple-watch/
Also to note an idea is great but you need execution. While PA Semi may be responsible for the existence of the M1, Apple and subsequently Tim Cook are responsible for getting it in people’s hands for a grand or so.
maybe this is an over simplification but, who has license to consume large amounts of resources across the company, potentially all of it being a loss, and not be fired?