Over time, the former tend to grow into the latter.
That's why I think DRM exists mainly to placate skittish rightsholders and to prevent piracy from becoming more convenient than paid stores and services so that adults who are short on time would be tempted. There may also be a transitional group in the middle that could pick either option, so media and game businesses want to nudge them towards becoming paying customers rather than pirates.
Keeping the Pirates at Bay (2001) - https://news.ycombinator.com/item?id=9477374 - May 2015 (2 comments)
Keeping the Pirates at Bay – Copy and Crack Protection (2001) - https://news.ycombinator.com/item?id=8856371 - Jan 2015 (58 comments)
Keeping the Pirates at Bay (2001) - https://news.ycombinator.com/item?id=8807135 - Dec 2014 (10 comments)
Keeping the Pirates at Bay - https://news.ycombinator.com/item?id=1156481 - Feb 2010 (48 comments)