It reminds me of ISPs' arguments that Netflix and like should pay more for fast connection to their customers because "otherwise who is gonna pay for the bandwidth?" We the customers do. We pay a high monthly fee for our connection and ISPs want to slow down our traffic to double-dip by charging content providers the access to us. If I pay 1500$ for a phone, I expect Apple to treat me as their customer, not as a resource to be sold to App developers.