It’s not as if PG&E has a checkbox like “Pay 5% more for us to fix gas leaks?” or gas stations have an octane selection that pollutes less. Consumers have the choice in some cases to consume less, but we need to affect one very specific thing (better maintenance) that companies with lower demand would, I’m sure, be happy to just pocket in additional savings or profit if they don’t have a damn good incentive to care.

Then on a political level, at least here in the US, the choice for politicians who could hope to influence this is between a party of “we don’t believe climate change is real // it’s real but not a big deal // inevitable / natural causes” and “climate change is real but we still won’t make much real change” or maybe even “climate change is real and we demand real change but Congress won’t pass anything even mildly changing the calculus for companies because 49% is the party who doesn’t care / is on the climate-affecting companies payroll and the other 1% required to swing the vote can be bought for 1/100th the price the proposed legislation would cost us”.

It’s frustrating, and the result is that the world burns and everyone just argues about whose fault it is while trying to do any small things they can to help while companies and politicians continue to not really care that we’re rapidly heading towards a non-inhabitable planet in a few generations.