I unfollow everyone on facebook, I found it gives me peace of mind that I can still message them, but very little incentive to use facebook since I see no news feed.
If you talk about real life, a "hack" that I also discovered by myself is called "grey rock method" -- for people you cannot cut out of your luck, you respond in such a generic, brief, unemotional way that there's no payoff for them in interacting/playing with you.