I ask this in the context of machines being governed by classical deterministic physics, so there is an argument that there is no such thing as an accident involving a self-driving car: only a design flaw.
This is a genuine question, as I can see that companies with self-driving systems that work, and who do serious fault analysis and rectification, might be in favour of 100% liability. 100% liability would stop cowboys from entering/surviving in the industry and sullying the reputation of self-driving. A company’s system would have to perform well enough that any residual risk of injury could be covered by an affordable insurance policy.