For anyone who gets interested in one of these concepts, I recommend finding the group's Discord and popping in to ask a few questions yourself.
However the depth of the article wasn't satisfying. Regarding SPICE DAO: > "The group’s plan was to produce its own version of the film, with creative decisions voted on by the token’s holders."
From having dug into the SPICE DAO's Discord, I'm surprised this is what the journalist led with. It's an intellectually dishonest take on what the group was trying to do. Having poked around a bit, the people leading the DAO clearly understand intellectual property and were buying the book as something of a parallel project to getting licenses. But there seems to be a big push to paint them as complete idiots. Not sure why though. Maybe they are complete idiots, but not from what I've seen.
From my limited experiences with DAOs, they're not a magical solution to anything, and it will take time to figure out exactly what they're useful for. Nonprofits, hackerspaces, and corporations are all entities that work on mass coordination of incentives, resources, and labor. It's all hard work. DAOs may offer a new toolkit for this type of coordination, but they're unlikely to be a panacea. I am deeply curious to learn which problems this toolkit turns out to solve.
Edit: oh check out Orange DAO, mentioned elsewhere in this thread