Optimization work happens in forks like Intel's [2], Cloudflare's [3], and Chromium's [4], the latter of which also has a lot of added tests and fuzzers [5]. And there's zlib-ng [6] which tries to create a home for many of the improvements, but is at the same time yet another fork.
[0] https://github.com/madler/zlib/commits/develop
[1] https://github.com/madler/zlib/pull/525
[2] https://github.com/jtkukunas/zlib
[3] https://github.com/cloudflare/zlib
[4] https://source.chromium.org/chromium/chromium/src/+/main:thi...
[5] https://source.chromium.org/chromium/chromium/src/+/main:thi...
[6] https://github.com/zlib-ng/zlib-ng
(edit: line breaks)