ADDED: Responding to a comment I read further down the stack; as for "punishing the company", in reality you are only "punishing" those who buy from them since they will just increase the price to cover the expected cost of dealing with suits.
If a suit wasn't expected, so they hadn't built it into the price, or other companies were keeping their prices low enough that they couldn't raise their prices, it might actually hit their stock price or dividends. Since, from comments from many PlayStation owners suggest neither is the case, my point that class action suits will just benefit lawyers and raise prices for PS users stands.
If they would actually protect their customer's data well, they wouldn't get sued for security breaches in the first place.
While 100% security is impossible, they only need to secure their data so they can't get sued for neglecting to secure it enough.
>as for "punishing the company", in reality you are only "punishing" those who buy from them since they will just increase the price to cover the expected cost of dealing with suits.
Well, I guess there's nothing we can ever do to a company then! Wouldn't want them to raise prices.