And this : "Prior experience in the specific industry predicts much greater rates of entrepreneurial success"
They did get in early on a new industry, but they didn't start it even if they ended up defining it.
In the early years, Google was a breath of fresh air; their product (search engine) was miles better than the competition, it looked better, and it wasn't encumbered with ads. That was no gimmick. It's sad, what things have come to.