This is tangential (and just an observation on poking around their homepage to find out what fwb.help is), but if landing pages are going to swing back toward having 90s-styled tickers, then is there a reason we don't just bring back the <marquee> tag in some form? (Or standardize a modern equivalent, like <ticker> or something?)
Asking as someone who actually used these in my nascent dabblings in HTML and is really confused that modern webdev has moved to replacing them all with non-semantic (and manually-styled) <div> tags. I'm sure there's a reason that I missed sometime between my junior high message board days and when I actually picked this up as a profession, but whenever I get an immediate glance at one it's always kind of seemed like kind of a regression. (At the least, having a dedicated standard for this again would allow for element-specific CSS options, like what <li> has for instance.)