Once in a rare while there's an ad which makes me want to buy something but I don't know if it's worth all the noise.

Something really sad is that sometimes you search for something you actually want to buy like, say, winter tire chains for your car... Then you end up buying them but for two weeks you keep getting ads: because the system has no way of knowing you actually now bought some at the petrol station down the street.

I run pi-hole now: works great and seems to at least take care of the worst offenders.

Bold stance! I think it goes too far - there is definitely value for society in people being able to make services and goods they offer publicly known. No doubt we're currently too far in the "ads everywhere" direction, but within limits I think ads can have net benefit.

are you willing to send money over paypal to each website you ever visit?