How does that differ from what it is advertised as, or from what you expected?
I assumed it used some technology that made it look less like a digital display and more like a analog object. Also, I (stupidly) assumed that it was similar to an e-ink display I that it could display images when it was powered off.
It does more than just static images, it can play videos/gifs as well. I just bought one for our living room a month ago and love it. Its a good QLed TV, not as great as an OLED but that’s not why I bought it. It’s great for it is and you can buy custom made frames too. We have the 65” definitely recommend